Top 6 Reasons You’re Struggling in Your MLM Business

Most people blame their failure in MLM on their upline, their company, the industry, their dog, or any other circumstance but themselves. Rather than “man up” and accept responsibility for their own actions (or inactions), they want to make excuses and blame others.

While you might be struggling with your current company, there are also many distributors who are achieving success with the same company. So you can’t blame the company for your failure.  In addition, there are millions of people who make a “part-time” income in the industry and many others who make a full-time income.  So, the industry does work.

It’s a common fact that more than 9 out of every 10 business fail (traditional world and MLM). When you study the successful businesses, you discover trends. The same holds true with failing businesses. When it comes to the MLM industry, it’s said that we have a 97% failure rate. I don’t know if that’s 100% true or not, but it’s probably pretty close.

When I study the people that fail in our industry, I quickly notice patterns and trends. In the paragraphs below, I would like to share some of these trends with you, so you can learn the common mistakes and hopefully avoid them. Let’s get started.

1. You Aren’t Being Consistent: Without a doubt, the single greatest reason people struggle in this industry is because they don’t do the work. They think about their business all the time, but they don’t do the work. You must plan your work, be disciplined and be consistent. You must work on your business every day, every week, every month, and never stop. Wishing your way to success won’t get you there. Instead, you have to work your way to success.

2. You Don’t Have a Game Plan: The next common reason people struggle with their MLM Company is because they don’t have a concrete, written game plan. They don’t have any written goals, and they don’t know what they need to do to reach their goals. At a minimum, you need a simple business plan and a marketing plan. These documents should be written down on paper, viewed daily, and updated frequently. Any time you have a question about what to do, you simply can refer to these documents to find out.

3. You Don’t Have Upline Support: This is another common reason for failure in MLM. The person you partner up with is just as important as the company you join. You need an upline who has the time, money and resources to help you get started. You need someone who will match your effort. You need a sponsor who has a game-plan and is willing to help you. Without a good sponsor, or upline support, you limit your chance of success.  *** Disclaimer: This does not mean it’s your upline’s job to build your business for you. It just means that you need a mentor.

4. You Aren’t Doing The Right Tasks: Sorting files in your office, checking email and reading your product catalog are not productive tasks. The only productive tasks are (1) prospecting, (2) generating leads, (3) scheduling appointments, (4) giving presentations, (5) following up, (6) sponsoring new team members, (7) training and helping your team and (8) finding customers. All other activities come secondary. You should spend 90% of your available time on these 8 tasks.

5. You Don’t Have The Right Skills: Another common reason for failure in this industry is skill-set. Let’s face it, you will probably need to go through a learning curve, before you will master your MLM Skills. If you don’t have any experience in this industry, or as an entrepreneur, it will probably take you a few years to develop the skill-set you need to succeed.  This holds true with any type of business.  Unfortunately, few people are willing to stick around long enough to develop this skill-set.

6.  You Have The Wrong Mindset

Your mindset is very important.  It’s a proven fact that entrepreneurs think differently than employees.  You need to reprogram your thoughts, start thinking positively, be results oriented, and develop a vision.  You should read books, listen to tapes, attend mentors and find a coach.  Put something positive into your brain every day.  Be a student of your business and learn everything you can about network marketing, sales, marketing, leadership and entrepreneurship.

Final Thoughts

In summary, these are the six most common reasons that people struggle in their MLM Business. Remember, the only way to fail in MLM is to quit. If you don’t quit, you won’t fail. You might struggle for a while, but if you stick with it you will eventually succeed.  You simply need to set some goals, develop a plan of attack, find a mentor and then get BUSY doing the work!  Within a few short years of part-time effort you will be amazed at what you can accomplish in your MLM Business.

What are your thoughts?  Leave a comment below and let us know.

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Chuck Holmes

Webmaster, OnlineMLMCommunity.com

Phone: (352) 503-4816
Email: chuck@onlinemlmcommunity.com
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7 thoughts on “Top 6 Reasons You’re Struggling in Your MLM Business

  1. Diamond Grant

    I think a lack of consistency deserved to be at the number one spot on this list. People can be so wishy washy and then get frustrated when things are not working out as they want. You have to be consistent in every area of the business in order for it to thrive. You must be consistent in generating leads, consistent in your outreach and marketing, consistent in you r communication, etc. A lack of regularity in any of these areas can easily get things off track and begin a slow downward progression.

    Reply
    1. chuckholmes Post author

      Lack of consistency is hands down the # 1 reason that so many people in our industry don’t do well. Even if you are building your team part time, you still need to be consistent.

      Reply
  2. Faye

    I agree with Dee: the mindset is probably the most important quality on this list. If you have the right mindset (and do your homework), you can overcome many of the other obstacles listed here. You need to be willing to become more consistent, to find a mentor if your immediate up-line isn’t working out for you, improve your skills. You need to be willing to formulate a game plan and follow your tasks lists. Set your mind to change and get things done, and you will.

    Reply
  3. Brie

    I like your point on the tasks you should focus on. I believe that if you plan time each week to make sure that each of these tasks are completed you would see some immediate improvements in your profits. I am definitely going to put these in my schedule from now on.

    Reply
  4. Dee Foster

    I agree with these reasons whole heartedly. out of the 6 reasons people struggle in this industry, I think mindset and consistent are the nails in any mlm business. I mentioned this just earlier today to a group of fellow network marketers. If the right mindset is not there all the technical know how in the world will do them a bit of good. Taking the right consistent actions with the right mindset is a formula for success and to end the struggle.

    Reply

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