In this post I will share my top 15 Google Tools for SEO…
As a person who has my own website/blog, I have come to understand just how important SEO is.
Many people start their business endeavors with a website or blog, but they do not understand SEO or why it is so important.
What is SEO and Why Is It So Important?
SEO stands for search engine optimization.
Just about everyone using a computer normally uses search engines to find information and websites.
The biggest search engine is probably Google, but there are also others such as:
- Duck Duck Go
- and others
The reason SEO is important is that with millions of websites on the world wide internet, you want your website/blog to be found when people type in certain search terms.
Depending on the type of your business, your goal should be to attain the first page of the search engine and hopefully, one of the top 3 or 4 choices on that front page depending on the keywords typed into the search bar.
Attaining a High Search Engine Rank Is Not Simple
I say ever changing because Google is always changing their algorithms and it is important if you want to maintain good graces in SEO, you have to stay aware of these changes.
So it just makes sense that if you want to have good SEO, you should use everything Google offers you in the form of tools to do so.
That is why I am going to share with you the top 15 Google tools for SEO.
And be sure and read to the bottom because I am giving an extra bonus.
Let’s get you high ranks in the search engines.
Top 15 Google Tools for SEO
#1 – Google Analytics
This is a must have tool to keep track of how your website visitors are reacting on your site.
You will know how long they are staying, what they are clicking, demographics and much more.
I suggest you sign up for a free Google analytics account here: https://analytics.google.com/analytics/web/provision/?authuser=0#provision/SignUp/
#2 – Google Trends
I always find this free service from Google very helpful when I am looking for a topic for my blog.
You can see the stories that are trending and build a post that is relevant to the current readers wishes.
It can also link to some of these top trending stories to give your post more authority.
Check Google Trends out at: https://trends.google.com/trends/
#3 – Google Adwords Keyword Planner
The keywords and phrases we use have a huge factor on being discovered in searches.
Use the keywords you target market is using.
You can compare keyword trends and find new keywords.
You should give it a try at: https://adwords.google.com/home/tools/keyword-planner/
#4 – Google Pagespeed Insights
Website visitors will not wait long for your pages to load.
Speed is important and you can gain a great idea how to make your pages load faster with this simple tool: https://developers.google.com/speed/pagespeed/insights/
#5 – Google Search Console
This is an absolute tool you need to use to manage your website.
It used to be known as Google Webmaster Tools, but the design has not changed.
Just follow directions and allow Google to crawl your website and this will give you great information for SEO purposes.
Just go here: https://www.google.com/webmasters/tools/home?hl=en&pli=1
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#6 – Google Alerts
Get alerted about topics that interest you or your products/services.
It is another tool to use along with trends that can keep you on pace with the competition.
Just go here: https://www.google.com/alerts
#7 – Google My Business
List your business with phone number, address, hours and even a map.
This just makes good sense!
#8 – Google Chrome
Many people may wonder how using this browser can help your SEO.
It comes down to the apps you can use with it.
I like the SEO Site Tools extension that allows me to see the SEO metrics of any website I visit.
You can get Google Chrome here: https://www.google.com/chrome/
#9 – Google Voice
This is a tool every entrepreneur should have.
You get a single number that will ring in on your existing phone.
You can let it go to the recorder and view the message in text similar to email.
It always helps your SEO to have a phone number on your website, and you can screen the calls with Google Voice: https://www.google.com/voice/
#10 – Google Structured Data Testing Tool
This is a great tool for testing structured data on your website to make sure everything is kosher.
#11 – Google Consumer Surveys
Knowing what consumers think is quite important on the type of content we post and the products we offer.
The best way to understand consumers is through surveys.
You can view other surveys or create a survey at: https://surveys.withgoogle.com/
#12 – Google Tag Manager
This handy tool is part of the Google Analytics variety of tools.
You can have tags managed and put together in various locations, and it ensures you are using tags correctly.
I highly recommend you use this tool: https://www.google.com/analytics/tag-manager/
#13 – Google Blog Search
You should add your blog here so it gets indexed quickly.
#14 – DoubleClick By Google
Here is a great means of advertising that will build your search factor and your profits.
#15 – Google Correlate
Understanding correlating patterns is a great way to create content that will fall in line with who, how and why visitors are coming to your website and your competition.
You can learn more about this great Google tool here: https://www.google.com/trends/correlate
Bonus Tools for SEO
Google is not the only one who offers SEO tools.
I have discovered some other useful SEO tools that you may want to try too.
#1 – Keyword Tool.IO
I absolutely love this free keyword tool.
Just type in a keyword and you can discover other words that are being searched for.
If you are not using this tool, you are missing out. http://keywordtool.io/
#2 – Browseo
I just love this tool too.
It allows you to view your site in a non-distracting way and it points out everything that is relevant to SEO on your website.
#3 – SERPs Rank Checker
Here is another excellent tool to check rankings of keywords.
#4 – Ahrefs’
This website has a ton of useful tools.
You can try a free trial and you will probably want to purchase this SEO set of tools.
#5 – Similar Web
This brand can keep you far ahead of the competition: https://www.similarweb.com/
#6 – MOZ Open Site Explorer
Backlinks are an important attribute in getting ranked higher in SEO.
This will help you find link building opportunities.
#7 – Searchmetrics
Here is another great tool that can help you make proper adjustments to your blog/website for better SEO.
#8 – SEO Site Checkup
This website has a great system to monitor and tell you how the SEO is on your website. https://seositecheckup.com/
I checked mine, and I need to do some work.
SEO is very important and the better your SEO is, the more business you will have.
Do you have any added suggestions?
Do you have any questions?
Please post them below, and will you also hit the share buttons and let your social media friends see this too?
Thank you and have a great day.
About The Author
Greg Boudonck is a freelance writer and the author of over 50 books. He writes on many different topics, but business subjects are one of his primary areas of writing expertise. See Greg’s biography here.