In this article, I’d like to share my top 15 favorite Don Failla network marketing quotes. These quotes come from his book “How to Build a Large Successful Multi-Level-Marketing Organization.” In case you don’t know who Don Failla is, he is a trusted network marketing coach, consultant, speaker, author and distributor. His team has more than ONE MILLION people in it, so I can assure you that this guy knows what he is talking about. I hope you enjoy these quotes as much as I do.
# 1 “Remember that network marketing or MLM is building an organization in which a lot of distributors all retail a little. This is far better than a few trying to do it all.”
My Take: If you want to build a large team of distributors and customers, you have to think like and understand the little guy. Focus on getting each person on your team to get 3-5 customers and to sponsor 3-5 distributors. It’s much easier to get a lot of people to do a little bit, than find a few superstars who do a lot.
# 2 “It is a responsibility of a sponsor to teach the people they bring in the business all they know about the business.”
My Take: You have to invest time with each person you personally sponsor. Help them set goals, develop an action plan and get started right. Don’t make the mistake of sponsoring tons of people and then just forget about them. That’s why you should only work with 4-5 people at a time. The first 90 days are critical, so make sure you invest a good amount of time with each person you sponsor. Read more about helping your new distributors get started.
# 3 “From the lowest Private to the top brass in the Pentagon, nobody has more than 5 or 6 people that they are trying to directly supervise.”
My Take: If you sponsor too many people at once, you won’t be able to work with them properly. The average person can only handle about five direct reports. If you sponsor more than that at one time, they will end up quitting because you can’t work with them adequately. Read more about why five is the magic number in MLM.
My Take: You haven’t duplicated in your network marketing business until you’ve helped your new person sponsor people and helped those people sponsor people.
# 5 “Most people who have made it big in MLM don’t have a sales background.”
My Take: The most successful distributors are coaches and teachers. They are good at helping others and showing them how to succeed. If you are a sales person you might be able to sponsor a lot of folks, but most of those folks you sponsor won’t be able to do what you did. So, be a coach and teacher, not a salesperson.
# 6 “After I sponsor someone, it’s more important for me to go out and help them sponsor someone, than it is for me to sponsor someone else.”
My Take: Start working in depth as quickly as possible and help your newest distributor achieve success quickly. You need some width in your business in the beginning (personally sponsored), but the sooner you can start working in depth the better off you will be. That’s where the long term security and profits come from anyway.
# 7 “Quit looking for people who want to sell. Do start looking for people who want to earn an extra $600, $1200 or $1500 per month without having to go to work every day.”
My Take: If you’re only looking for superstars you are making a big mistake and leaving a lot of money on the table. Try to find people who simply want to make an extra $500 to $1000 per month. Do that and you will naturally find some superstars along the way. If you talk to 100 people you might find one superstar. If that’s all you are looking for, that means you are ignoring 20-40 good prospects that would like to make an extra few hundred to few thousand dollars per month.
# 8 “People will run faster to stay ahead of crowd than they will to catch it.”
My Take: Fear of loss always trumps the power of gain. Show people what they can lose and you will keep people around. Light a fire in the basement and everyone gets excited.
# 9 “The only losers are quitters.”
My Take: In any endeavor, you will fail more than you succeed. Temporary setbacks are normal. Nothing worth accomplishing is easy or fast. The only way to fail in network marketing is to quit. If you stick with it, and learn from your mistakes as you go, you will eventually succeed.
# 10 “If someone tells you they will give it thirty days to see how it goes, don’t waste your time.”
My Take: If people have the lottery mentality, avoid them like the plague and do not sponsor them into your business.
# 11 “All you need to do is find five serious people who want to get serious about the business.”
My Take: Five people can make you very wealthy in MLM. You might have to personally sponsor 25 to 50 people to find these people, but once you find them you need to spend most of your time helping these folks achieve success. Read more how a few people can make you wealthy in MLM.
# 12 “When you have five serious people you should be spending 95% of your time working with them, 2 1/2% of your time servicing your customers you have from your friends and 2 1/2% of your time planting seeds.”
My Take: The sooner you can start working in depth the better off you will be. Read more about working in depth in your organization.
# 13 “There isn’t anything that will motivate people more than to have someone under them DOING SOMETHING.”
My Take: Light a fire in the basement and motivate everyone in the upline.
# 14 “Some people in MLM get discouraged after only a few weeks. I don’t think they have a right to be discouraged unless they have had at least six months of MLM School.
My Take: There is a learning curve in every business. It’s going to take you 6-12 months to get basic fundamental knowledge about network marketing. You go to school for 12 years and then college for another four years to gain knowledge, yet never question it. Why not give MLM a chance?
# 15 “The more distributors you have between you and the company the better.”
My Take: Joining a new company or pre-launch company is a big mistake. The more successful distributors you have in your upline above you, the better. These folks can help you, motivate you and train you. If you are one of the founding distributors, you won’t get much support, because you don’t have anyone in your upline.
These are my top 15 favorite Don Failla network marketing quotes. Looking at my book right now, there are another 100-200 sentences underlined with great information. I could go on and on, but the point is that this guy really knows what he is talking about. If you’ve never checked out any of his courses, audios or books, you should.
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