Top 10 Amway Success Tips: How to Build a Big Amway Business

Today, I will talk about my top 10 Amway Success Tips of all time.

I spent about 2.5 years of my life in Amway (Quixtar at the time). Overall, it was a good experience. I learned a lot about business, network marketing, selling, myself, leadership, and communication. I did a lot of things right and a lot of things wrong.

Amway was my first network marketing company and I simply didn’t know what I didn’t know. Although I am no longer affiliated with the company, I want to take some time today and share some of my best Amway success tips and marketing tips.

Knowing what I know now, and looking back, this is the advice I WISH my upline would have told me.

Top 10 Amway Success Tips

Top 10 Amway Success Tips

Here are my best 10 Amway Success Tips, listed in no particular order.

# 1: This Business is a Numbers Game

You’ve probably been taught to make two new exposures per day. Most reps are taught to do that. Doing that will grow your business and help you make some money. It’s much better than not talking to anyone at all.

That being said, if you are trying to build a big Amway business, you need to talk to a lot more people than two per day. You’ll probably want to approach at least 10 to 20 people per day. That puts the law of averages in your favor.

You need to realize that most people you talk to will not buy your products or join your business, regardless of what you say or do. You must also realize that most people who do join your business will do nothing and quit. A few will do something consistently each month and maybe one to three percent of the people who join your team will be really serious.

From what I have found, for every 100 people who join a network marketing company, this is what you can expect.

  • 80-90 will join and quit in 90 days or less
  • 10 will be part-timers and do something consistently each month, but not much
  • 1-2 will be really serious

Fortunately, you only need to find SIX people who GET IT to go Diamond! Remember this sage advice.

Exposure is everything. The fortune is in the follow-up. Work with the willing.

# 2: Following the System Isn’t What Makes You Money

I’m sure some people will give me a had time for saying this. Oh well. I just ask you to read the entire section and hear me out for a minute.

Systems are important in every business. They provide guidance and instruction on what to do. While I believe that attending functions, listening to tapes, counseling with your upline and reading books will help you grow as a person, and learn new skills, I am 100% sure those things will not grow your Amway business or make you money.

Why? Because in network marketing we only get paid to do TWO THINGS: retail and recruit. Those are the only two activities that actually grow your business and put money in your pocket.

You can read hundreds of books, go to every event, and listen to ten tapes per day, but if you don’t spend most of your time and effort retailing and recruiting, you won’t make any money in your Amway business (or any network marketing company).

That is the key to success in Amway: making lots of exposures every single day so you can retail and recruit. If you do that daily, you can succeed in a big way, even if you aren’t plugged into the system, or going to the functions.

Look at What Everyone Else is Doing and Do the Complete Opposite

# 3: Be Different

All businesses need a unique selling proposition. Also known as a USP, this is what differentiates you from everyone else in the marketplace and tells people why they should do business with you, rather than with someone else.

If all Amway distributors are building their business the exact same way, this gives you a wonderful opportunity to stand out in the crowd (if you can find a way to be different). Figure out your own natural talents and abilities and ask yourself how you can leverage those talents and abilities to build your Amway business.

Of course, you still need to follow the company’s policies and procedures, but when you do things differently from everyone else, you can do very well.

For example, maybe you are good at public speaking. If so, why not volunteer as a speaker at different events in your local community, and gives classes on natural health products? Or, talk about the power of having a home-based business?

If you did this, you could get the contact information of everyone at the event and call them about the products and business opportunity at a future date. Heck, some of these folks might even reach out to you to learn more about what you do. Talk about a win-win.

This is just one example of what you could do. I suggest you take an hour or two and make a list of everything you are good at. If you can’t think of anything ask your spouse, parents or friends what they think you are best at.

Come up with a few ideas and pick the one you think offers the most potential, and then focus on that. I hope this Amway success tip makes sense to you. Learn how to use your own talents and abilities to build a business.

# 4: Be Smart with Your Money

All entrepreneurs need to be smart with their money.

Before you spend even one dollar on training, marketing, advertising, functions, or business tools, you need to ask yourself if the money you spend will give you a positive return on your investment, immediately or in the foreseeable future. If it doesn’t, don’t spend the money.

One of the common complaints that people (on the internet anyway) have with Amway is the cost of the business support materials. They complain that the ongoing cost of the business tools makes it almost impossible for the average person to make a profit in their business.

I’m not saying that business tools aren’t important (they are), but if buying the tools and going to the events takes away all of your business’s profit, and destroys your cash flow, I would not buy them.

Keep a close eye on your money. Create a separate checking account for your Amway business. Prepare a monthly profit and loss statement for your business. If you find yourself spending more than you make, month after month, spend less money!

Don’t forget to retail either. That’s one of the quickest ways to improve your cash flow. Always maintain at least five to ten personal retail customers, which will give you enough profit to cover most of your business expenses.  Learn how to manage your money or you won’t have any to manage! Read my post about how to manage the money in your business.

# 5: Pick a Target Market to Focus On

One of my best Amway success tips is to focus on a niche group or target market. Rather than thinking of anyone and everyone as a prospect for the business (or products), why not pick a specific demographic of people to focus on? Let me explain.

All businesses have an ideal customer. This could be people from a certain town, age group, gender, race, income bracket or countless other things.

When it comes to Amway, you have two groups you should focus on. One group will be people for the business opportunity and the other group will be people for the products.

I suggest you spend some time and write down the traits and qualities of your ideal prospect for each of those categories. What do they have in common? What are you really looking for in a person? The more specific you can be the better.

Once you know what type of prospect you are looking for, focus on finding people with those qualities. For example, if you decide your best prospect for the business is someone with sales or entrepreneurial experience, make sure you spend most of your time prospecting people with that type of experience.

This can save you a lot of time in the long run. It also allows you to work smart. Just to be clear, I’m not telling you to discriminate or pre-judge people. What I am telling you to do is to be smart with your prospecting and focus on the best quality prospects that you can. Learn more about your target market.

attrition in amway

# 6: Understand Attrition

You need to understand this business model. Attrition is quite perhaps the # 1 biggest obstacle in network marketing. In most cases, more than half your team will quit the business every year. Maybe even 80% of your team.

This has nothing to do with Amway, your upline, or you. It is very common in network marketing. It is common in just about everything in life. Most people quit their marriage. Most people who go to college never graduate. Most people who buy a gym membership stop going within a month or two.

Attrition can be very frustrating if you don’t have realistic expectations. It’s easy to take it personal when people quit, or think it’s your fault. It’s not.

The system will help keep some people in the business, but most people will not stay with you for the long haul.  That is okay. Your job is to work with the willing. At the end of the day you have no control over what someone else does in their business. All you can do is encourage others and lead by example.

# 7: Keep a Balance

During my time in Amway, the business consumed my life. To be honest, it’s easy for any entrepreneur to let their business take over their life.

When you love your business it’s easy to think about the business 24/7. Heck, I have to be aware of this myself, with my own businesses.

All things aside, balance is very important, especially if you have a spouse and kids. Your family should always come first, followed by your job (that pays the bills) and then your Amway business. If you are religious, by all means put that first.

Just remember that when you make it to the top, you still want to have your family with you! The last thing you want to do is sacrifice the relationships with your family, just to build your Amway business (or any other business).

Make sure that you schedule time each week (and every day) for your kids, your spouse, your faith, and whatever else is important to you. Your business doesn’t have to consume your entire life for you to become successful.

You can work your Amway business an hour or two a day and be very successful, if you do it consistently, and work smart. Check out some of my best time management tips.

Always Take the Long-Term View in Your Business

# 8: Take the Long-Term View

Our society is filled with short-term thinkers. Most people live pay-day to pay-day and can’t think past their next paycheck.

To be honest with you, the odds of you building a successful Amway business (or any business) in your first year is almost impossible. Most businesses take a couple of years just to be profitable and five to ten years to be stable and successful.

Considering you are building your Amway business part-time, it’s going to take a while to make it to the top ranks, and make a good income. Most of the Diamonds I’ve studied took anywhere from five to ten years (or more) just to make it to Diamond.

Have the long-term view with your Amway business. Think of it as your part-time, long-term project. Think of it as your five to ten-year plan to replace your job income.

Realize that good things won’t typically happen overnight. It takes time to build a successful business of any kind. Learn more about the long-term view.

# 9: Part-Time Is Better Than Full-Time

I learned this valuable lesson from Jim Rohn. It’s so true. Part-time is better than full-time.

I once heard a seven-figure earner (name withheld) tell me that $3k per month part-time is better than $10k per month full-time (when it comes to network marketing).

At first, I thought he was crazy for saying this, but after processing it and thinking about it for a couple of years, it makes a lot of sense to me now.

Think about it this way. If you can work your Amway business just 1-2 hours per day and build up your business, even to the Platinum level, in three to four years, that is a very good deal.

If you can maintain your business working 10-20 hours per week (40 to 80 hours per month) and earn $3k to $5, that is huge.

Compare that to having to work 40-80 hours per week to earn $10k per month. If you break that down into an hourly wage, the part-timer makes more per hour than the full-timer!

The real beauty of network marketing is that it is designed to start part-time, until your income replaces your job income. Going full time right away (or too soon) is a huge mistake.

In fact, many six figure earners in many MLM Companies still keep their day job and build their business part-time! Remember, it takes time to produce a significant cash flow in ANY new business. It typically takes a few years just to build a profitable business (in the real world).

Stay part-time in Amway as long as you can. Invest the money. Pay off your debt. Live below your means. Save for a rainy day! Keep Amway as your side hustle.

Don’t let the business consume your life. Set business hours. Work your business minimum five days a week, for an hour or two a day.

Keep your day job. Spend time with your family. Enjoy life. And remember that part-time is better than some-time or no-time. In many cases, it’s even better than full-time.

# 10: Don’t Forget the Little Money

It’s easy to only think about the big money. After all, the Diamond lifestyle is amazing. The income you can make as a Platinum is also very appealing.

While either of those two things might appeal to you, most of your prospects will NOT be interested in the big money. For most Americans, an extra $300 to $500 per month would completely change their life for the better!

I’ve recently read that most Americans are just one or two paydays away from bankruptcy. I’ve also read that most divorces happen because of money issues (lack of money). In addition, most people can’t see themselves making $50,000 or $100,000 per year.

When you talk with prospects, by all means talk about the income potential, but don’t forget to show them how Amway could help them earn an extra $300 to $500 per month as well. This is what will appeal to most people you talk with.

Bonus Tip: Don’t Waste Your Time with the Wrong People

This is a mistake I’ve made many times in my network marketing career. I’m not proud to admit it either, but it’s the truth.

You have to realize that you can’t make anyone else successful in the business. Each person is their own CEO and is responsible for their own business. Sometimes, you will want success more for someone else than they want it for themselves.

You should love on everyone and treat everyone well, but don’t get stuck in management mode either. It’s not your job to manage anyone. Your job is to lead by example and work with the willing. 

Work with the people who go to events, do what you suggest, and are willing to work. This might represent 10% of your team, if you are lucky.

You are looking for people who are hungry, coachable, and willing to work. If your team isn’t growing, go find a new team! You can’t drag anyone across the finish line, nor should you.

Other Posts You Might Enjoy:

  1. Top 27 Amway Diamonds
  2. Top 20 Amway Motivational Organizations
  3. Top 20 Amway Products
  4. World Wide Dream Builder Review

Amway is a Numbers Game

Final Thoughts

There you have it folks. These are my top 10 Amway success tips so you can learn how to build a big Amway business. Following these ten simple tips should help you make more money in your Amway business.

On a side note, I would love to hear what you think about these Amway success tips. Please leave a comment below to tell me what you think. I look forward to hearing from you. Have a great day.

Suggested Resources

  1. Helpful Resources to Grow Your Amway Business
  2. Different Ways to Get Leads
  3. My Best Recruiting Tips


Amway is a registered trademark. I am in no way affiliated with Amway. This article is just my opinion. Individual results will vary.


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26 thoughts on “Top 10 Amway Success Tips: How to Build a Big Amway Business”

  1. Hi Chuck,
    I am An IBO in Amway. My husband and I are not actively building the business.
    I was just going to place an order with Amway and came across your article. I fully agree with everything you said about Amway. We love the products and the company and the people. We just don’t have the desire to build the business. You are right you can’t get people do work it if not disciplining yourself to do it. Thank you for sharing.

  2. Thanks for the exhaustive write up Chuck and also the way you’ve handled “few” comments/questions thrown at you. Guess I learned as much from your replies as from the article.

    Helpful (the article will be) only if we read and understand just like you said that going to Amway functions is important, but unless we take lessons home from them and implement the same in building our business, it’s no good attending these functions.

    One thing common that comes out from listening to all the Diamonds (in Amway) is that we’ve to be prepared for people not playing up, business not picking up as expected and other issues, which will tend to upset us/disenchant us.

    Thanks for the concise write up.

    1. Glad to be of help. I do believe that if a new Amway rep followed the advice in this article they would have a much higher likelihood of success than by just following their upline’s system blindly.

      1. Hi. I recently joined Amway and am going through the motions of it. I have been successful in selling a couple products this far; however, most of my sales came from my co-workers and a couple family members, and their overall view on the products are the high costs, which may indicate a one time purchase trend.

        How do I find loyal customers? These days with budgetary constraints many folks cant afford to buy the products. I’ve started a payment plan option for some folks if they wish to buy the products. Seems to be working.

        1. Yes, price is a a major factor in many people’s buying decisions. Many people would like to try the Amway products, but cannot afford them.

          Your best option might be to focus on retailing to people in a higher income bracket, who have more disposable income for commodity type purchases.

    1. As far as I know, this business if you are not associated with tools and functions, you are bound to quit. You loose the ability to overcome a problem as there is no dream building. If the dream is strong no Divorce or any other problem should be an excuse to quit this great business opportunity. This is where the tools and meetings/functions play a vital role. To keep you going despite challenges.

      Retailing is very important, no doubt, but along with it you should invest in learning skills, handling challenges, handling a team etc. which are taught only through these tools. Without these you are just a Salesman, not a businessman and you cannot have even a 6 figure income.

      1. I believe the functions do provide motivation and offer value. We are an event driven business; however, you can go to functions until the cows come home, but if you aren’t actively retailing and recruiting your business every month, your business won’t grow. You might be excited and trained, but at the end of the day, we get paid to make exposures. That’s it.

  3. Hello, It is really an interesting tips you written above and i would surely follow them to get 7 figure income in shortest time.

    1. Instead of focusing on a 7-figure income with Amway, I think you would be much better off focusing on the next rank. And then the next rank. Unless you are already making $50k or more per month, focusing on 7-figures is a waste of time. Build your way up in baby steps by setting simple goals, formulating a game-plan and then having the daily discipline to do what you need to do.

  4. This was a very helpful steps, but I have a question about customers. How is it I can achieve 10-20 customers easily for my business? I recently associated myself with this business, and was wondering a man with your expertise can help me by giving me more knowledge about that. Thank You

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