The truth about MLM Systems.
Systems are important in EVERY type of business. A system is nothing more than a standardized, documented way of doing something.
Successful businesses have successful systems. Unsuccessful businesses have bad systems, or no systems at all. The system is the solution!
When it comes to network marketing, you need a system. You need a system to generate leads and one to train your team on how to get started right.
Short and simple is the key to success. Every new rep can plugin to the getting started training and know how to get started right.
Your Lead Generation System
Your lead generation system is your MOST IMPORTANT system. Contrary to what you might think, you do NOT have to build your business the same way your upline does.
By all means, follow their lead if they are successful and know what they are doing, and their system makes sense to you.
But, if your personality or skill-set is different from theirs, that’s okay. There are tons of ways to get leads.
When it comes to your lead generation system, you have a TON of options. You could:
- Make YouTube videos
- Contact your warm market
- Post on social media such as Facebook live
- Mail postcards
- Prospect strangers
- Advertise in classified ads
- Buy leads
- Cold call people
- Set up at local events
- Hand out drop cards
… Or hundreds of other things.
These are just the first ten things that came to my mind. Ultimately, you want to pick 1-2 lead generation strategies (one free and one paid) that match your personality, abilities and skill-set. Once you pick those strategies, focus on them exclusively.
Get into action mode immediately. While you do that, educate yourself on YouTube. There are hundreds of tutorial videos on YouTube for just about every type of lead generation strategy you can think of. There’s no need to go out and buy courses.
Develop your system and fine tune it over a period of time. It won’t be perfect on day one, but if you work it and tweak it for six months, it will work great.
My system is simple. I publish three blog posts, three videos and three podcasts every week. All of these link to capture pages to build my business. I also do postcard marketing, Bing PPC and solo ads. That’s it. On average I generate around 100 leads per day.
The Truth About MLM Systems
Remember these three final thoughts:
# 1 Your job when sponsoring someone is to teach them how to build the business IN A WAY they are comfortable doing, rather than trying to force your method down their throat.
# 2 ANY system will work, if you work it, and you use your system to contact 20-30 prospects every single day.
# 3 New leads are the lifeblood of EVERY type of business. Once you can generate endless leads on demand, the business becomes fun, profitable and easy.
The system is the solution. Build your system and your system will build the business.
Food for thought. Have a great day!