Today, I want to talk about the three stages of your MLM Business.
I believe there will be three major stages in your MLM Career, if you decide to do the work and stick with it for the long haul. This is something ALL people will go through at some point or another in their network marketing career.
The time-frame will vary from person-to-person, but it will normally take one to two years to get through stage one, two to five years to complete stage two, and five to seven years to really master stage three.
Let’s cover each stage in greater detail.
Stage # 1: Learn
No matter what you do for a profession, you have to learn a specific skill-set. Typically, the higher paying the profession, the greater the skills that are required. Think of these skills as specialized knowledge.
One of the reasons a neurosurgeon (as an example) can demand so much money is because of their specialized skill-set. Very few people in the world can do what a neurosurgeon does, so they command a high price.
On the other hand, a fast food worker requires a very low skill-set, hence the low pay.
Think about what you currently do for a living. Whether you clean toilets, are a stay at home mom, work as an officer manager, or are a CPA, you had to learn a specific skill-set to be good at what you do.
This might include formal education, some type of certification, an apprenticeship, or on the job training.
Network marketing is no different. It is a PROFESSION, which means you need to develop some specific skills if you want to succeed.
Some of those basic skills include prospecting, inviting, selling, closing, following-up, listening, communicating, leading, and supporting.
These skills are learned by studying, mentoring, and most importantly, through on-the-job training.
While I am a big believer in listening to audio programs, reading books, attending events and seeking mentorship, I believe the best way to learn something is to roll up your sleeves and actually do the work.
You will learn more in one hour by doing something than you will in 20-hours studying HOW to do it.
Food for thought.
Most network marketers will spend between one and two years in this stage, if they survive that long. What’s great about this stage is you can earn while you learn.
Stage # 2: Teach
The second stage in your MLM business is to teach others how to be successful.
While most people think of this as a recruiting and selling business, it is really a teaching and supporting business. That’s one of the reasons teachers do so well in our industry.
Ultimately, if you want to duplicate yourself, you have to teach others to be independent of you. You have to transfer your knowledge to others as quickly as possible.
You do this by working closely with your people. You spend time with them, counsel with them, and share ideas with them. You work closely with them in the trenches. You join them at the hip and build the business together.
Most people will be in this stage for about five years. You can build up a solid six figure income while you are in this stage, but you will not take your business to the grand levels until you proceed to stage 3.
Stage # 3: Teach to Teach to Teach
This is really what separates the six and seven figure earners in our industry. The six figure earners in our industry are great teachers, but the seven figure earners are great at teaching the teachers how to teach.
If you get nothing else out of this post, please remember that sage advice.
This should be your ultimate goal in network marketing if you are trying to build a long-term, stable business: teach people to teach people to teach people how to build the business.
Someone once shared this simple analogy with me and it really resonated with me. Here is the analogy in my own words.
When you first start your network marketing business, you are like a sheep. You are scared, uninformed, ignorant and clueless and don’t know what you don’t know (about the business). You rely on others to teach and help you.
Over a period of time, you learn and master a few basic skills and become a shepherd. As you become a shepherd, you develop your own flock of sheep (your team). You tend to them, nurture them, help them and protect them.
As the years pass, and you continue your career as a shepherd, you evolve and become a shepherd of shepherds, instead of a shepherd of sheep.This is when you mentor other shepherds who each have their own flock of sheep. You teach them and mentor them, so they too can become shepherds of shepherds. You are their trusted mentor and counselor.
To me, this is network marketing in a nutshell. No, people are not sheep, but I hope you get the point of my story.
Summary of the Three Stages of Your MLM Business
To summarize, the three stages of your MLM Business are to learn, to teach, and then to teach others how to teach people how to teach people.
In stage one, you are learning a few basic skills from your mentor. In stage two, you are teaching those skills to your team and helping them achieve success. And if you make it to stage three, which is the pinnacle of success in our industry, you are teaching your team how to teach their team how to teach their team.
If you can naturally progress through these three stages, there is no doubt in my mind you can build a big MLM Business.
There you have it folks. These are the three stages of your MLM Business as I see it. What do you think? Do you agree or disagree. Leave a comment below to share your thoughts. I look forward to hearing from you.