Today, I’d like to take a few minutes to share a concept known as The Five-Year Rule in Network Marketing.
I first learned about the Five-Year Rule from Brian Tracy. He is one of my favorite authors, mentors, and motivators of all time. The Five-Year Rule basically states that anyone who wants to become successful in a specific endeavor must be willing to commit AT LEAST five years to it.
- To be a successful realtor, it will take about five-years.
- To be a successful insurance agent, it will take about five-years.
- To be a successful businessperson, it will take about five-years.
- To be a successful network marketer, it will take about five-years.
- To be a successful blogger, it will take about five-years.
You must get started, work hard every day, keep learning from your mistakes, pay your dues, and adapt and persevere until you succeed.
This is very similar to the 10,000 hour rule, which states that it takes 10,000 hours to become an expert at something. Assuming you are working 40-hours per week at something, it would take you five years to reach the 10,000 hours. On the other hand, if you work part-time 20-hours per week, it will take you 10-years to reach 10,000 hours.
The moral of the story is that there is no such thing as overnight business success. You must pay your dues and pay the full price. Success never goes on sale.
In some cases, it might not take you five years to reach your business goals. And in other cases, it might take you 10-years or longer. Everyone starts at a different space but assume it will take you at least five-years to master something.
You must stick with something long enough (at least five years) to learn the ropes and develop the right skill-set and right mindset. Basically, you need to have a big vision, be consistent, and persevere UNTIL you succeed.
The biggest challenge most people deal with is unrealistic expectations. We live in a society where people have short attention spans. People expect instant gratification. Most people do not have the patience to stick with something long enough until they truly master it.
This is one of the major reasons so many people to not achieve big success int heir life. They don’t commit to ONE THING for the long haul and truly master it.
But that is what you must do if you want to become a professional at network marketing, or anything else for that matter.
I joined the network marketing industry in 2002. For the first 13-years, I dabbled with it. I simply was not consistent, did not put in the work, and kept starting and stopping. I switched companies, chased shiny objects, and did not commit to one opportunity. I had a bad attitude and did not spend much time or money developing the required skills it takes to succeed.
In 2015, after dabbling in the industry for 13-years, I made the decision to become a network marketing professional. In 2015, I decided I would:
- Act as if I had a million dollars invested in my business
- Succeed or die trying
- Act like a professional
- Work my business at least 2-4 hours daily
- Invest time and money on my personal development
- Be a student of my business
- Listen to a successful mentor
- Focus on one business/company and stick with it
From the time I made that decision in 2015, it took me five-years working part-time to earn my first six figures in the industry. In that fifth year (after deciding to be a professional), I earned more than I earned in the previous 17-years in network marketing combined. Now, in my 6th year as a professional, my income has skyrocketed again and I don’t see it slowing down.
Of course, some of the previous experience in those first 13-years helped, but some of it also hurt me. I had a lot of baggage and “stinking thinking” to overcome. Thank goodness I stuck with it and decided to get serious about the industry.
If I can do it, I know you can too! Remember this.
Most people overestimate what they can do in a year or two, but underestimate what they can do in five-years.
If you want something bad enough, you will find a way. If not, you will find an excuse.
In conclusion, the five-year rule in network marketing is TRUE. There are not shortcuts to success. If you want to build a big team and rock-solid residual income, it will take time, normally at least five-years.
My best advice is to find a company you love, get started, make mistakes, learn as you go, and stay the course UNTIL you succeed.
What are your thoughts about the Five-Year Rule in Network Marketing? Do you agree or disagree with me? Leave a comment below to share your thoughts. I look forward to hearing from you.