It’s true; the best form of MLM Advertising is word of mouth advertising. Nothing else even comes close.
You have to realize that people will listen to a recommendation from someone that they know, like and trust, much more than they will listen to something they read in an email or see on a paid advertisement.
Remember that people are BOMBARDED with marketing and advertising messages every single day. Most of these messages they naturally tune out.
In recent years, network marketers have been taught that old school MLM was dead. Heck, I even believed it myself for a period of time.
We have been taught that the internet is the solution to everything.
I myself have been tempted by the sexiness of the internet.
I have tried MANY different strategies to generate leads, find new distributors and customers.
Almost EVERY method I chose did not work anywhere near as well for me as word of mouth advertising.
And trust me, I have done it all.
- I have placed ads in newspapers
- I have done YouTube videos
- I’ve done drop cards
- I’ve done blogging
- I’ve done email marketing
- I’ve done solo ads
- I’ve done article marketing
- I’ve done pay per click
I could go on and on.
And while I have sponsored a decent amount of folks using these methods, I’ve always done much better just talking to people face to face.
That is truly the way our business was designed to be done.
Many people have forgotten that.
Many online systems and websites are telling you that face to face prospecting and recruiting DOES NOT work. They tell you it’s old school and outdated.
I have to tell you that that is a lie!
It does work.
Think about this for a moment.
When a friend recommends a movie, do you go see it?
When your neighbor tells you about an amazing restaurant do you go to it?
When your brother calls you up and tells you about his new sports car, and what he loves about it, do you listen?
Of course you do.
Word of mouth advertising has been going on for a long time, and it’s not going away anytime soon.
You are much more likely to listen to someone you know, like and trust, than listen to a complete stranger or advertisement.
So, here’s a few things for you to consider.
First of all, your warm market is your greatest source of new reps and customers and referrals.
People who know you, like you and trust you are MOST likely to buy from you.
You should always meet people and talk to people face to face whenever possible.
By all means, do some things online too, but don’t neglect the two other tips I just shared with you.
Don’t think you can hide behind your computer and build a huge team.
And if you do meet someone online, connect with them offline as quickly as possible.
In summary, as I see it, the best form of MLM Advertising is word of mouth advertising. Make it a point to talk to people every day. Get to know people, so they know you, like you and trust you, and you will be a huge team.
It really is that simple. Don’t over complicate things!
What are your thoughts? Leave a comment below to share your thoughts?