I’m a big fan of Joe Rubino. I’ve read many of his books and studied his training materials. One of his keys to success is the 3/2/1 method. This method revolves around the idea of having three prospecting conversations per day, two follow-up calls per day, and one call to a team member to help them per day.
I truly believe that anyone can follow this method to grow their network marketing business. It’s not all that time consuming and it’s not all that difficult either.
You see, if you are meeting three new prospects per day, you will have no problem having two people to follow up with a day and you will have no problem having one team member to call and help.
Where most people fall short in MLM is they don’t have prospects to call. Since they don’t have any prospects, they just sit around and wait for something to happen.
So, what I do I recommend you do to find prospects to talk to?
- Join local community activities
- Meet new friends on Facebook
- Attend flea markets, job fairs and community events to meet people
- Buy leads (not the best course of action, but better than doing nothing)
- Generate your own leads online
- Talk to three to five people while you are out and about
If you are doing these activities you will meet people to share your products and business opportunity with.
The bottom line is you need to step out of your comfort zone if you want to meet prospects.
As you meet new prospects, focus on building a friendship with them first and then introduce your business opportunity and/or products when the timing is right (normally a couple days later).
Give these prospects a call a few days after you meet them and follow up with them.
The best thing you can do is call them and ask questions.
Find out if they are happy with what they are doing. See if they are keeping their options open or looking for something better. Don’t tell them too much about what you do, but pique their interest and have them watch a presentation online, or have them meet with you face to face for a presentation.
As you’re doing this, you need to remember a few things.
- Just because someone says NO today doesn’t mean they will be NO forever
- Leverage technology whenever you can so you can free up time and work smart
- Always be a professional
- Focus your presentation around your prospect’s wants, needs and desires
- Show a complete 20-30 minute presentation
- Use third party tools if possible
Sponsor the people who are ready. If people tell you NO to the business, try to get referrals from them AND get them as a customer.
Finally, make sure you call one team member every day to see if you can help them. Ideally, you want to spend the most time with the people who are working, but you should let everyone on your team know you are available to help them.
Follow the 3/2/1 method that Joe Rubino talks about and you will be well on your way in your network marketing business.
What are your thoughts? Leave a comment below and let us know what you think.