Today, I want to share some of my favorite Robert Ringer quotes.
Winning Through Intimidation by Robert Ringer is an all-time classic book. Just looking at the title, you might think the book is about intimidating and bullying other people. It’s not. Quite the contrary.
My takeaway from the book is the importance of being confident and looking out for your own best interest, while you do business with others. Of course, you treat the other people well. You just make sure you don’t get screwed in the process of treating other people well and putting deals together.
Robert Ringer is very direct in his book. No fluff, no hype, and no bull shit. I love it. If you are someone who struggles with confidence issues, you definitely want to order this book and study it. Even though it’s been around for nearly 45-years now, the information is still very relevant.
I learned about this book from Dan Kennedy. Dan recommended it on one of his audio CDs. Dan is a trusted mentor of mine, so I followed his advice and ordered a copy on Amazon the same day.
I enjoyed the book immensely. Overall, I give the book 4 of 5 stars and think it would be very beneficial for most entrepreneurs, sales professionals, and network marketers.
What I want to do in the paragraphs below is share some of my favorite Robert Ringer quotes from Winning Through Intimidation. These are just a few quotes from the book. My copy of the book is dog eared and has tons of pages underlined and highlighted.
Top 15 Robert Ringer Quotes
Here are my favorite Robert Ringer quotes in chronological order. Each quote is in bold and italics. After each quote I will share my own two cents.
# 1: The “X” factor – the one thing that a man can do to cut his working time down to a minimum – is to work efficiently. And one of the most efficient things a man can do is to be selective as to the deals he works on.
Keep the main thing the main thing. Don’t spread yourself too thin and try to do too many things at once. When it comes to network marketing, focus on building one income stream first, before you try and build multiple streams of income.
# 2: Don’t tell me how fast you get out of the starting blocks; I’m only interested in where you are when the race is over.
It’s not how you start that matters, it’s how you finish. Anyone can start fast, and most people do, but it takes vision, hard work, and commitment to stay the course UNTIL you succeed.
# 3: Don’t allow yourself to be intimidated by know-it-alls who thrive on bestowing their knowledge on insecure people.
Always believe in yourself. Ignore your critics and haters. Don’t compare yourself to others. Just focus on being the best version of you possible.
# 4: The quickest way to the top is not by fighting your way through the pack; the quickest way is to leapfrog over the pack and simply take it upon yourself to proclaim that you’re above it.
Paying your dues is a noble idea. But, it makes more sense to have a good strategy and work smart.
# 5: Serious buyers get down to the nuts and bolts right away…
Don’t waste your time with tire kickers. Whatever it is you are selling, you are looking for people who are looking. Serious people will not beat around he bush and waste your time.
# 6: I don’t know of any type of business where the development of good systems, for the purpose of delegating authority with a minimum of errors, is not crucial.
The system is the solution. The system runs the business and the people run the system. All successful businesses are system dependent, not people dependent.
# 7: The longer it takes to get to the point of closing, the greater the odds that it will never close.
At some point you need to know when to cut your losses. Don’t waste time with people who will never make a decision. Some people just want to waste your time. Knowing when to walk away is just as important as knowing when to stay.
# 8: You should assume that time is always against you when trying to make a deal – any kind of deal.
Have a sense of urgency in every transaction and undertaking you pursue. Don’t hem and haw.
# 9: No matter how important a man may be, he’ll usually want the deal he can’t have and won’t want the deal he can have.
People always want what they can’t have. Most people think the grass is greener on the other side of the fence. The truth is, the grass is greener where you water it.
# 10: When it gets down to the crucial moment, the great quarterback always takes control of the game.
You need to be a rainmaker. You must produce when it counts. Winners man up or woman up and take 100% responsibility for their success.
# 11: Most salesmen simply put their emphasis in the wrong places.
Find out what your prospect wants and show them how what you are offering them is a solution to their problems. And, don’t forget to always ask for the sale.
# 12: First you have to be prepared; then you have to have the opportunity; lastly – but most important – you have to come through at the moment of truth. Everyone has plenty of these opportunities in his lifetime, but all that counts is whether or not a person takes advantage of them.
Seize opportunities whenever possible. If you can’t find an opportunity, create one!
# 13: If you push a man to the point where he feels that he’s been challenged, then realities, values and logic suddenly don’t matter anymore.
Even when you win an argument or disagreement, you still lose. People are emotional creatures. Work on your people skills and appeal to people’s emotions whenever possible.
# 14: Looking out for your best interest does not conflict with your doing a good job at whatever it is that you’re supposed to get paid for; it simply means that you make sure you do get paid for the good service you render.
No one cares as much about your business and well-being as much as you do. Don’t forget to look out for yourself as you are looking out for others.
# 15: …Nothing you do is going to matter 50 billion years from now, anyway. Relax. Cool it. Don’t take yourself so seriously… it’s just a game.
Learn how to laugh at yourself and have fun. Be serious about what you do, but don’t take yourself too seriously.
Final Thoughts
In summary, Winning Through Intimidation is a must-read book for any entrepreneur, sales professional, or network marketer. It’s a no-nonsense book about having confidence and posture and positioning yourself for success. Overall, I give it 4 of 5 stars.
Which one of these Robert Ringer quotes is your favorite and why? Leave a comment below and let me know what you think. I look forward to hearing from you. Have a great day!

Sincerely,
Chuck Holmes
Network Marketing Professional (21+ years)
Top Recruiter & Top Rep
mrchuckholmes@gmail.com