How to Relaunch Your MLM Business

In today’s post, I will teach you how to relaunch your MLM Business. This information is geared for independent distributors, not company owners.

Relaunching your MLM business can breathe new life into your entrepreneurial journey, providing a fresh opportunity to reignite momentum, drive growth, and amplify your network’s success. Whether you’re a seasoned MLM professional or a budding entrepreneur, navigating the relaunch process effectively requires careful planning, strategic execution, and a commitment to innovation.

In this blog post, we’ll explore actionable tips, proven strategies, and expert insights to guide you through the relaunch journey, empowering you to revitalize your MLM business and unlock its full potential in today’s dynamic marketplace.

How to Relaunch Your MLM Business

First Things First

It’s normal to get sidetracked. It’s normal to “fall off” the wagon. It happens to most of us at some point, whether it’s our health, relationships, finances, or even our network marketing business. We are all imperfect human beings. We make mistakes and we learn from them.

Over the past 20+ years, I’ve seen many distributors start out excited and eventually fizzle out, for a variety of reasons. Some fizzle out in a few minutes, some in a few days, and some in a few months. Sometimes life gets in the way and throws us a curveball. This could include a death in the family, a divorce, a move, a job change, sickness, loss of motivation, a change in priorities, or hundreds of other things.

When you find yourself getting off track (in anything) it’s important to get back on track as quickly as possible. The longer you wait to do it, the harder it is to get back on track. Make sense?

I’ve also learned a valuable lesson that might benefit you. Here it is:

It’s better to start right than start over.

It’s better to start your business with a plan, even if you get off to a slow start, than it is to start fast, only to fizzle out. How you start is important! You need realistic expectations, a solid game-plan, a good marketing strategy, and some basic skills, because this business is a marathon, not a sprint. A successful business is built over many years, not  a few months.

Remember, what grows fast normally dies fast. I learned that advice from Jordan Adler. It’s spot on. Your goal is to get in, stay in, and keep working. But, if you’ve lost your motivation or fallen off track recently, the information you read below should help you a lot.

How to Relaunch Your MLM Business

Here are my top 12 tips on how to relaunch your MLM Business.

# 1: Evaluate Your Past Performance

Evaluating your past performance is a crucial step in relaunching your MLM business as it provides invaluable insights into what has worked well and where improvements are needed. By thoroughly analyzing past strategies, sales figures, customer feedback, and team dynamics, you can identify patterns, successes, and areas for growth.

This retrospective examination enables you to pinpoint strengths to capitalize on, weaknesses to address, and opportunities to explore. Moreover, understanding the root causes of past challenges empowers you to devise more informed, targeted strategies for the relaunch.

Whether it’s refining product offerings, adjusting your marketing strategy, enhancing training programs, or revamping your social media approaches, the insights gained from evaluating past performance serve as a roadmap for making informed decisions and steering your MLM business towards sustainable growth and success.

# 2: Set Specific Goals

Your next step to relaunch your MLM Business is to set specific goals. What is your why? What is your vision for the business? What is your mission? What do you want to achieve with your business in the next month, next 90 days, next year, and five years from now? Be specific with goals and do backwards planning. Figure out the number of reps you need, the number of customers you need, the volume you need, the rank you need, etc. The more specific the better.

More importantly, focus on the next rank. Don’t focus on hitting the top rank. You build your business rank by rank, so always have a plan to hit the next rank.

# 3: Create a New Daily Routine

Your next objective to relaunch your MLM Business is to create a new daily routine. Write it down and be specific. Determine how much time you will commit to your business daily, and how many days per week you will work.

From there, create a list of income producing activities you know you must do each day and feel comfortable doing. Ideally, you want three to five income producing activities to complete each day. At a minimum, you must approach five to ten new prospects per day, so make sure that is part of your daily routine. You also want to include follow up and lead generation.

Some people dream of success, while other people get up every morning and make it happen. ~ Wayne Huizenga

# 4: Create Your One Page Business Plan 

Your next step to relaunch your MLM Business is to take the information you did in steps one through three and put it into your one-page business plan. This one-page business plan includes your goals, your strategies, and your daily mode of operations. This is the blueprint for your business success. It is a living, breathing document. Refer to it daily, and when needed, update it. Print out a copy or two and post one next to your computer, one on your bathroom mirror, and keep one with you at all times. Let this act as your guide for your business success.

# 5: Get Plugged In

Network marketing is a team sport. It’s important to stay plugged in with the company, your sponsor, your coach, and your team. Make sure you are active in the company and team’s Facebook groups. Attend the weekly company and team training events. This will keep you motivated and keep you updated to the announcements and good to know information.

# 6: Schedule a Relaunch Event

It’s important to schedule a relaunch event. Connect with your coach and set a date at least 7-10 days out. Schedule a call or webinar for that date and invite everyone on your team and your prospects to that call. Have your team invite their prospects to the call. Make it exciting! We are an event driven business. On the event, get everyone pumped up. Offer contests, incentives, and prizes.

# 7: Update Your Name List

Your next step is to update your name list. No, you don’t have to bug your best friend or siblings, but you know thousands of people you could share your products or business with. Download your cell phone contacts, Facebook friends, email list, and LinkedIn connections into one Excel Spreadsheet. Remove the duplicates and you now have your master list.

# 8: Reach out to Current & Former Customers & Distributors

The next step to relaunch your MLM Business is to reach out to your current and former customers and distributors. Reach out to anyone you have ever approached about the business and products. Let them know about your upcoming event. Share your excitement and conviction with them. Offer them an incentive to reactivate their position or place an order.

# 9: Create a Content Strategy

The next step to relaunch your MLM Business is to create a content marketing strategy. This is what you will do to keep your prospect pipeline full. Pick the platforms you will use, such as YouTube, TikTok, Facebook, or LinkedIn. Come up with the topics and keywords for your content and create a posting schedule. You can share recipes, quotes, testimonials, and use curiosity posts to get prospects to reach out to you first. You can use a combination of photos, memes, videos, articles, etc.

# 10: Implement a Referral Program

Another way to relaunch your MLM Business is to develop a referral program. Even if you are a great recruiter, most people you approach will not buy or join. Having a good referral program to offer these folks makes sense. Figure out how much you can afford to pay for a new customer or distributor and then write down your referral program. Share it with everyone you talk with. Referrals are the best source of prospects for your business.

# 11: Schedule a 90-Day Blitz

This is easily my best and most important tip about how to relaunch your MLM Business. Schedule a 90-Day Blitz with a few of your team members and with your upline. A 90-Day Blitz is when you take all out massive action for 90-days and do more in a few months than you normally do in a few years. If I could credit one thing to my success in the business, it’s that I did a few 90-Day Blitzes.

A 90-day blitz in network marketing refers to an intensive and focused period of activity aimed at rapidly expanding one’s business network, customer base, and sales volume within a span of three months. During this time, network marketers typically employ a strategic approach that involves setting specific goals, creating targeted action plans, and executing them with maximum effort and consistency. This period often involves heightened levels of prospecting, recruiting, product promotion, and team building, with the aim of generating momentum and achieving significant growth within a relatively short timeframe. The 90-day blitz is characterized by a sense of urgency, commitment, and relentless pursuit of objectives, often resulting in accelerated business growth and increased success for those who effectively implement it.

# 12: Stay Positive, Persistent, & Improvise as Needed

Now that you’re back on track, you must stay the course. Keep a positive outlook. Stay persistent. Don’t let yourself get sidetracked, ever, for more than a day or two. You do not want to fall off course. Improvise your plan as needed. Remember, there are many ways to arrive at your destination. If you need to adjust your plan, do so!

Here is a great message from Holton Buggs:

Final Thoughts

In conclusion, relaunching your MLM business is a strategic endeavor that requires dedication, innovation, and persistence. By implementing the steps outlined in this guide, including setting new goals, creating a business plan, creating a content strategy, and updating your name list, you can breathe new life into your business and propel it towards success.

Remember, success in MLM comes from continuous adaptation and evolution, so remain open to change and committed to your vision. With perseverance and determination, you can turn your relaunch into a transformative journey towards achieving your goals and realizing the full potential of your MLM business.

What are your thoughts? What tips can you share about how to relaunch your MLM Business? Leave a comment below to let me know what you think. I look forward to hearing from you.

Suggested Reading
  1. MLM Leadership Tips
  2. How to Build Your MLM Business Online
  3. Join My Team
  4. MLM Success Tips
  5. My Daily Routine 
chuck holmes






Sincerely,

Chuck Holmes
Network Marketing Professional (since 2002)
Author, Blogger, & Entrepreneur

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