MLM Team Names: Tips on Naming Your MLM Downline

What are the most common MLM Team Names and what should you know about them?  Should you give your downline a name?  If so, what name should you pick and why?

In today’s post, I want to share my personal views about giving your network marketing downline a name. Let’s get started.

I’ve found that everyone wants to belong to something greater than themselves. It’s just human nature.  Everyone wants to be part of a team; especially a winning team.

Belonging to a team gives people purpose, identity and a sense of belonging. It makes us feel good. I can’t speak for you, but some of my best memories in life were when I was part of a great team.  This includes youth sports, fraternal organizations, the military, and countless other things.

Look at your own life for a moment.  Think about your fondest memories.  Chances are, they involved other people, not just your family. Chances are you were part of a team.

Network marketers want the same thing. They want to belong to something greater than themselves.  People in our industry get excited about belonging to a winning team. Don’t you?

The company itself is one team. But within the company there are many different organizations and smaller teams.  Everyone you sponsor is part of your team.  You are also part of your sponsor’s team.

If you have a downline (of any size) you should consider giving it a name.  Sound crazy?  I don’t think so.  If anything, I believe it will help improve morale within your team. It will motivate people, excite them and create enthusiasm in your group.

Some examples of MLM Team Names include:

  1. The Go-Getters
  2. The Dreamers
  3. The Champions
  4. Financial Crusaders
  5. Future Diamonds
  6. Team Destiny
  7. The Rock Stars
  8. Team Freedom
  9. Team Achiever
  10. Team Victory

This is just a small sample of MLM Team Names you could give your downline.

You could also include your first name and/or last name as part of the team name, although I don’t recommend that. Instead, I recommend you use something a little more generic, so it appeals to more people.  Remember, it’s not about you; it’s about the team!

team dysfunctionsWhen your downline has a team name, you can introduce new distributors to your team. This will give them a sense of belonging and a little extra excitement. I think so anyway.

You can even have shirts, bumper stickers, stationery, business cards, letterhead, pens, and other promotional items made up.  You could give away these items for free to new team members, or as prizes with team competitions.

In addition, you could create a team website using your team’s name.  You could put password protected training materials on the site. You could create training videos and profile successful people on your team.

As you can see, the options are endless.

All things aside, I think it’s much better to have a team name than not have one. If your upline has a team name, you should go with that initially.  But, if you plan on being a leader yourself, I suggest you pick your own team name right from day one.

It’s a great way to differentiate yourself and create your own team culture. The sooner you set-up your own team, the better.

During my time in Amway, I belonged to the World Wide Dream Builders. That was our line of sponsorship, system and team name. At the time, I felt very proud to be affiliated with that team.

mlm team namesOur team had large events and business meetings with its members. It was always fun and exciting to be around other members in the team. There was a great esprit de corps among the members. At the events we would have cheers, celebrate people’s success, and focus on the team.

People outside of the network marketing industry might think this is a bit crazy. I don’t think so.  Think about how people rally behind their favorite sport’s team.  They buy the team’s jersey, go to the events, and enjoying hanging out with other people who like the same team.  I believe it’s just part of our human nature; how we are hard wired.

Other Posts You Might Enjoy:

  1. Top 10 Team Building Tips
  2. How to Create a Team Training Manual
  3. 10 Reasons People Won’t Join Your Team
  4. Recruit & Grow Rich
  5. How I Sponsored My 3 Best People

Final Thoughts

In summary, MLM Team Names are a very effective way to improve morale and enthusiasm in your downline. I’ve found that people like to belong to teams; especially a winning team. If you have a large downline, you should create your own team name.

If you are just getting started in your network marketing company, you should find out if anyone in your upline already has a team name in place. You could “plug in” to their team and utilize their resources or just create your own team from scratch.

What you do is totally up to you. Just keep in mind if there is already a team in place, there’s probably no reason to reinvent the wheel.

On a side note, what is your MLM Team Name?  Mine is Team Freedom.  Leave a comment below and let us know what you think. I look forward to hearing from you. Have a great day.

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To Your Success,

Chuck Holmes

SKYPE: mrchuckholmes
(352) 503-4816 home office

P.S. Let’s build a BIG team together. I know marketing and I can help you get leads. Check out my team’s exclusive postcard marketing system to build a big downline with our natural and organic products company.

15 thoughts on “MLM Team Names: Tips on Naming Your MLM Downline

  1. Faouzi Daghistani

    Great post, and I agree with you.
    Developing a team name and culture is something that works really well. I tried to avoid it for some time, but slowly came round to the fact that it could only enhance our business building efforts when everyone in the group could actually associate themselves with not only other distributors in the company, but those that are also part of their ‘team’, whether downline or crossline.

  2. Kathy Marie Howell

    This is great! Naming my team was the first thing I did :-). I agree with you saying that everyone wants to belong to something. We had Tshirts made up with our name and city on them and our teamed loved them!! I like your suggestions on names too.

  3. Faye

    You want to establish a brand name for yourself: an inspiring, respectable name. You want your name to be something that won’t embarrass you if you make it big. If you name your team as a joke to make yourself laugh, guess what? Other people are going to find it ridiculous too. How many rock bands gave themselves a totally absurd name that they had to change once they found main stream popularity?

    Greg’s (above) point about people wanting to join a team just because they like the name (whether that is a conscious motivator or a subconscious one), is a great one. Sound like a winner, and you will attract other winners.

    1. Greg Boudonck

      Yes, you are absolutely right in really considering how that name will stand down the road. I believe it works well to have many people all throw in their ideas. I recently came across a website that is a contest-like site where companies put up a prize of $100, $200 up to $500 for people to come up with product or company names. This provides a system in which you have many minds all giving ideas. I believe it is called Squad help or something like that.

      1. chuckholmes Post author

        That’s a great idea to get input from your team members about a team name. That way everyone has buy in and feels like they were part of the process.

  4. Greg Boudonck

    I am in full agreement with having a team name for your MLM.

    The thought process behind T-shirts, E-books and other training materials with your copyrighted team name can be another income system. I also see where building websites around this team name will give you another advantage.

    The other fact of human kind is the same reason sports teams are so popular. People follow names. If you find a catchy name, I believe you will gain people who join just because of the team name. They will want to be winners because they want their team to win.

    Yes, a team name makes great sense. The main thing is to get creative.


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