MLM Programs Come and Go, But the Need to Advertise is Always There

It’s true, MLM Companies come and go, but the need to advertise is always there.  Some MLM Companies close down every year.  New ones open up.  Many distributors quit network marketing companies every year and rejoin new ones.  New network marketers join our industry every year for the first time.  This is all part of the cycle of business.

Despite the fierce competition between the thousands of different MLM Companies, the need to advertise is ALWAYS there.  No matter how many companies open up or close down, network marketers will ALWAYS need leads for their business.  Network marketers are always looking for places online and offline to advertise their business and products.

What does this mean to you?  It means that if you know how to advertise and generate network marketing leads online or offline, you will always make money.  More importantly, other network marketers will want to work with you.  People will be attracted to you (the law of attraction) because you have a way to help them reach their goals.  This puts you in the driver’s seat.

If you know how to advertise, people will seek you out.  If you offer a quality advertising or lead generation service, EVERYONE in our industry is your potential customer.  You will have little competition.  And many of the folks who buy your advertising service or lead program will also join your network marketing team.

Without a doubt, the number one reason people give up and quit in our industry is because they don’t have leads to talk to.  They are clueless about sales and marketing.  That’s where you come into the picture.

If you know how to generate leads, you will always be able to:

1.  Start your own leads company and sell leads

2.  Start your own online advertising agency or service for network marketers

3.  Succeed with any business opportunity you want

Chew on that for a moment.

Quite perhaps the greatest opportunity to make money in our industry is selling leads or selling advertising services. Few people do it, but the ones that do make A LOT of money. Search around and you will only five three to five really good lead companies for network marketers.  And I don’t know of any advertising agencies that specialize in network marketing.

Knowing how to generate your own leads will help you build a MLM Dynasty of your own, but it can also be a standalone income via your own lead generation business or advertising agency.

I’ve even thought about doing this myself.

I tell everyone I work with to study marketing and learn everything they can about lead generation, online marketing and offline marketing.  I took off almost four years in our industry to study marketing and develop my own lead generation skills.  It was time and money well spent.

Once you know how to generate leads on your own, the possibilities are endless in this industry.

And if you don’t know who to generate your own leads, you will always be at the mercy of your upline or your lead provider.

The bottom line is to remember that MLM Programs come and go, but the need to advertise is always there.  Learn how to advertise effectively and generate your own leads and the world is at your fingertips.

What are your thoughts?  What do you think about this concept?  Leave a comment and let me know.

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6 thoughts on “MLM Programs Come and Go, But the Need to Advertise is Always There

  1. Faye

    I agree. There is always a need for advertising. Your point about MLM businesses coming and going is a great one: that is why it is important to advertise yourself. Get your name out there and build your own brand recognition. Build a database of contacts and leads that you can take with you where-ever you go. When clients and teammates enjoy doing business with you, and trust you, they will stick with you through change.

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  2. Andrew Braydon

    Advertising is important to create and maintain awareness among your consumers and potential customers. People quickly forget and with the world of MLM marketing changing with each passing day, advertising strengthen identity of your business and gives you more chances of growth. Not only it is important for lead generation but advertising holds your existing customers’ loyalty.

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  3. Greg Boudonck

    You are absolutely correct Chuck. Advertising will never go away. In one form or another, advertisement keeps the world spinning. I have found that successful advertising means to test, do a stat check, test some more…so on and so forth. I have found that different forms of advertising work better in certain areas than others. It is completely trial and error. The idea of a lead generating website might be a great idea for me. I may have to look into that.

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