I just finished reading my newest edition of Networking Times magazine, the May/June 2015 edition. In the magazine was an article by the MLM Legend himself, Keith Halls.
Up until reading this article, I had never heard of Keith before. However, after reading his biography I was more than impressed with his accomplishments. Keith built an organization of more than 500,000 distributors in just four short years!
What I want to do in the paragraphs below is share a few of my favorite quotes from the article. Each quote is in bold. After each quote I will share my own thoughts on the quote. Enjoy.
# 1 I had to finally swallow my pride and stop reinventing the wheel for success to come my way.
You want to keep the business simple. Follow your successful upline’s lead and system. Keep things so simple a cave man can do it. If you are the only one who can do what you do, be prepared to be disappointed.
# 2 Too many network marketers think they have to sponsor thousands upon thousands of people in order to succeed. I realized rather quickly that instead of trying to go out and sponsor the world, if I could sponsor four or five good, strong leaders, and then spend my time doing anything and everything they needed in order to help them succeed, I would automatically succeed.
Ideally, you want to look for four or five quality people and then help them become successful. Look for people with a good work ethic, a good sphere of influence, a big WHY, and a strong burning desire to succeed. As you recruit these people into your business work closely with them and help them get off to a strong start. As they start to build a team, work in depth to help them succeed. You can make a lot of money in this industry with just 4-5 quality people.
# 3 Number one is the product.
You need to partner with a product you believe in. You need a product that is good quality, priced fairly and has mass appeal. It helps to have a product that is unique. If the products don’t make sense neither will the business. Most of the people on your team will just be product users, so you need to find something that people will want to keep reordering month after month.
# 4 I didn’t sponsor a lot of people. Instead, I went out of my way to try to make sure the people I did sponsor succeeded. Once you sign up a few people, I make sure (and teach my leaders) to have an at least weekly presentation call, as well as a weekly training call, with as many of my team members attending as absolutely possible.
As you get your team going, come up with ways to help them. Have weekly training and opportunity calls and meetings. Help them get their new team members started. Create a culture and system that people can plug in to.
# 5 I also teach everyone that you need to build a strong base of product users.
As I see it, every distributor should have at least 10-20 personal retail customers. This gives them immediate profits in their business that they can reinvest back into their business. What would your organization look like if everyone had 20 active customers? Customers are the lifeblood of any business.
# 6 I try to set aside three hours a day to make sure I’m recruiting.
Never stop prospecting and recruiting. This doesn’t mean you have to keep recruiting personally. If you aren’t recruiting personally spend time with your team members and help them recruit. Even then, it still make sense to sponsor at least 2-4 new distributors yourself, every single month. Lead by example and set the pace for your group. New blood is the key to success and growth.
About Keith Halls
Keith has a unqiue story in network marketing. He started out as a corporate executive with a MLM Company for more than 15 years. From there, he left to become a distributor and built a team in excess of 500,000 people in just four short years. He’s also a successful author, trainer and consultant. He is a true network marketing professional.
Buy His Book
In summary, these are a few key lessons I learned from Keith Halls in his interview in the Networking Times magazine. I think any network marketer would benefit by following this advice and applying it into their business.
What do you think? What is your favorite quote from above? If you have ever met Keith personally, I would love to hear from you. Just leave a comment below to share your thoughts.