MLM Initial Training: How to Train Your New MLM Distributors

Today, I want to educate you about the MLM Initial Training. This is the “basic training” or “initial training” you do with someone right after they join your team.

Every sponsor has the responsibility to help their new team members get started right. Within 24-48 hours of someone joining your team, they should complete an initial training or getting started training.

If you’re busy, or don’t feel like spending lots of time with each new person one-on-one, you can take the information I share below and create an initial training video. Or, you can do what I did and post this information in your team’s Facebook group, so people can access it at their own pace.

MLM Initial Training

MLM Initial Training: 13 Ideas

Listed below, I will share my best tips on what to do during the MLM Initial Training with your new distributors. This might vary slightly by company, but this should give you a 95% solution. Follow this simple agenda and you will be well on your way.

1. Introductions

The first thing you should do during the MLM Initial Training is spend three to five minutes and get to know each other. Find out about their family, where they are from, their hobbies, what they like to do for fun, their education, work experience, etc. Show the person you care about them as a person. Keep it short and sweet, but make sure you do the proper introductions, especially if you don’t already know the person well.

2. Find Out Their Why & Goals

The next thing you want to do is spend five minutes and find out their WHY. Ask them what made them decide to join the business and what they hope to accomplish with their business. Ask them where they can see themselves in the business in a year or two. Ask them what motivates them and what they hope to achieve financially with the business. If you skip this step, nothing else you do with them matters. 

3. Brief Product Overview

Your next step is to spend about 5 to 10 minutes and do a quick product overview. Show them a few of the company’s popular products, share your product story, and talk about the different product lines. Give them some samples of different products to try out (if you have some on hand). Tell them what you like about the products, which ones you sell the most of, and talk about which products might benefit your new distributor the most.

4. How to Order Products

Your next step is to teach them how to place their first order. Show them how to call the company direct (if applicable) and how to order online. Also, talk about the benefits of auto-ship and show them how to set up an auto-ship order. If possible, get them to place their first order right there on the spot with you. You also want to teach them how they can take orders from their friends and family, so they know what to do.information overload in mlm

5. How to Set Up Their Website

The next step in your MLM Initial Training is to spend a few minutes and help them set up their distributor website. Just do it with them, right there on the spot, so they can have a link to send people to learn more about their products and business.

6. Overview of Your Team’s System

The next thing you want to do is spend about 10-minutes and talk about the system and strategy your team uses to build their business. Talk about how the system works and why the new distributor should plug in. Talk about your experience with the system and how it has helped you personally. The system might be working the warm market, attending a weekly conference call, and attending a local meeting once a month. Whatever the system is, make sure you explain it well to them and get them plugged in.

7. How to Make Their Name List

The next thing you want to do is to help them make a name list. Some people will tell you to make a huge name list of 500 to 1000 names. Yes, that is a good strategy, but it might overwhelm your new person. Instead, tell them to make a name list of their ten to twenty closest friends and family members: their inner circle. These are the folks they should approach first.

8. Required Resources & Tools

Explain to your new team member what they will need for business tools and resources. Talk about getting business cards, samples, a day planner, and whatever else you think they will need. Explain the importance of using business tools to work smart.

revolving door in your mlm business

9. Create an Action Plan for Them

Once you know their goals you should create an action plan for them, telling them what they will need to do each day, week, and month to get started right. It could be as simple as meeting two new people a day and contacting two new people each day. Make sure they clearly understand what they need to do and check to see if they are willing to do it.

Failing to plan is planning to fail. ~ An old Army saying

10. Distro List & Conference Calls

Next, you want your new person to sign up for your team’s email list and conference calls. Tell them about what days and times your team does their calls and how they can get plugged in. Ask them if you can add them to your team’s email list so you can send them the training and updates as necessary.

11. What to Say to People & Scripts

The next thing you want to do is tell them what to say to people. Do some role playing with them and show them how they should contact their warm market to introduce them to the products and business. Give them a few scripts they can use. Offer to do some three way calls with them to help them get started.

12. Set Realistic Expectations

Make sure they have realistic expectations about the business and what it takes to succeed. Talk to them about fear and rejection. Remind them that Rome wasn’t built in a day. Tell them that they will hear NO and that some people might lie to them or even stand them up. Tell them not everyone will be excited like they are. If you don’t teach them this stuff, they will end up quitting once they experience rejection and/or disappointment.

13. Quick Compliance Overview

Make sure they know the importance of not making medical claims or income claims to their prospects online or Face to Face. This would also be a good time to teach them basic social media etiquette (the do’s and don’ts of network marketing on social media).

14. Questions & Answers

Close out the MLM Initial Training by doing a question and answer session with them. Find out what their questions and concerns are and address it. Close the meeting on a positive note.

Tips for Success

In a nutshell, here are my best tips for success.

  • Don’t give them information overload.
  • Give them enough information to get started.
  • Start building a friendship with them.
  • Get them plugged into the system.
  • Reinforce that you are there to help them, that you are their free coach.
  • Give them realistic expectations.
  • Tell them EXACTLY what they need to do to succeed.
  • Get them to a meeting as quickly as possible.
  • Try to make it fun.
  • Keep the meeting to one hour or less.

What I recommend you do is create a Microsoft Word document with the 14 steps mentioned above, and have a Getting Started checklist for your new team members.

agenda for an mlm trainingFinal Thoughts

As a sponsor, you must have an agenda and game plan for your new distributor. Right after someone signs up, let them know you are there to help them. Tell them you need to do their initial training with them to teach them the basics and give them a game-plan. Explain to them that is very important. Do that, and you will start your new distributor out right! Don’t do it and they will disappear within a month or two!

You can do the initial training by phone, SKYPE or even in person. You can even record it into a YouTube video that you can share with your new distributors. This will free up your time and let you work smart. Whatever method you choose, just make sure that you do it.

What are your thoughts? What did I miss? What else should you cover in MLM Initial Training? Leave a comment below to let me know what you think. I look forward to hearing from you.

Suggested Reading
  1. Getting Started Training
  2. Join My Team
  3. Daily Routine Tips
  4. 34 Ways to Get MLM Leads
  5. Different Ways to Build Your MLM Business
chuck holmes






Sincerely,

Chuck Holmes
Network Marketing Professional (since 2002)
Author, Blogger, & Entrepreneur

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8 thoughts on “MLM Initial Training: How to Train Your New MLM Distributors”

  1. You also hit on a very good point….do not give information overload.

    I honestly believe this is a serious issue with many network marketers. Their sponsors try to give them everything in 1 hour, and it should be split up, and put on tape or in writing so the person can go back and relearn what they were told.

    Usually, when you first start, you are so “high” on the opportunity, that many people do not retain everything they need. By having several training sessions, it gives the person a chance to get everything.

    Just my opinion…any thoughts?

  2. Finding out their why is a great idea because it helps you gauge their motivation. I have been able to determine whether or not I would invest a significant amount of time in someone based upon their why and the actions they took in the few months after. If a person is looking to get rich quick then they probably won’t be as committed as you need them to be. But if a person had a motivating factor that is bigger than money, you’ll often find them to be the type of person you want.

  3. This is a very good list of the things you should teach new distributors.

    I love the fact that you stress being honest about what they can expect. Many network marketers hype it up so much that newbies get a load of false expectations.

    I also like the part about role playing. You can show them objections that will come and how to overcome them.

    I believe every network marketer should have a copy of this post to help them train new distributors.

  4. This list covers basically everything that a new distributor needs to know before gaining more autonomy and going out to do business on their own. The ordering of the list is also very sensible. For example, you wouldn’t introduce resources and tools before giving a company overview, and you wouldn’t discuss how to purchase products before giving a product overview. The orientation/training needs to build upon itself like scaffolding for a house. Otherwise, it won’t be effective. One thing I’m surprised didn’t get an explicit mention is the all powerful auto-responder!

    1. I didn’t mention the auto-responder because most people still choose to build offline and don’t want one or need one. For anyone doing anything online it’s a must!

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