The purpose of this article is to provide an independent review of the Isagenix business. Please know that the name is a registered trademark and I am in no way affiliated with Isagenix. The information presented in this review was collected from articles online, the company’s website, and independent research.
Isagenix Business Overview
Isagenix is a leading manufacturer of health and wellness products. They manufacture food and wellness products such as meal replacements, weight loss, vitamins and skin care products. They utilize the direct sales and multi-level marketing business model to distribute their products and services.
This means that they have an independent sales force that promotes the products via word-of-mouth advertising. Once the Associates find new customers, Isagenix services the customers directly. Isagenix collects the funds, ships the products, handles customer service issues, tracks sales volume, and pays the Associates. Associates simply find more customers and Associates who switch stores and shop with Isagenix.
This creates a win-win situation for the company and Associates. The company eliminates its advertising expenses and employee sales force. It simply supports “Associates” and only pays them when they generate sales. For the Associates, they get an opportunity to own their own Isagenix business without spending much up-front capital. Additionally, they eliminate the need for a store-front, employees and an inventory. They get to work from home and build their business as fast, or as slow, as they want. As you can see, it really is a win-win situation for everyone.
The Isagenix business is fairly new. It was started by John Anderson and Jim and Kathy Coover in 2002. It is headquartered in Chandler, Arizona. The company currently does business in 11 countries, (that I could find) which include the United States, Canada, Mexico, China, Malaysia, Hong Kong, Singapore, and more. Since its inception, Isagenix has done nearly $1 billion in global sales.
Their vision statement is to “impact world health and free people from physical and financial pain, and in the process create the largest health and wellness company in the world.” Their motto is “if it’s not right for the associate, it’s not right for the company.” From what I can tell, they have their act together. They have countless success stories on their website. Many people have lost weight and improved their wellness. Others have built substantial incomes.
Isagenix Compensation Plan
When you start your own Isagenix business, you become an Associate. As an Associate, there are six different ways to earn money. Some of the common ways to make money include retail bonuses, sponsoring bonuses, leadership bonuses, team matching bonuses and more. In essence, you earn money by selling products to customers and sponsoring new Associates into the business. All compensation bonuses are derived from these two activities.
Isagenix utilizes a binary compensation plan. This means that every Associate has two front-level positions, a left-leg and a right-leg. You get paid infinite levels deep. Every commissionable product in Isagenix has a Business Volume (BV) associated with it. You get paid based upon your personal volume and group volume. Additionally, you can earn up to a 50% retail profit on most products. This is the difference between the wholesale and retail cost.
Associates can earn a “Product Introduction Bonus” also known as a P.I.B, when their new associates purchase a starter pack. This can amount to $10 to $150, depending upon which package they enroll with. There are five rank achievements associated with the company. They include Associate, Consultant, Star Consultant, Executive and Crystal Executive.
Your first goal is to become a Consultant. To become a Consultant, you must personally generate 100 PV and enroll two Associates who each generate 100 PV. One Associate must be on your left side and the other on your right side. As a Consultant, you are eligible to earn a team bonus volume for your entire organization.
Your next goal is to generate a cycle. To do that, you must generate 600 BV on one leg and 300 BV in the other leg. When this happens, you earn 6%, which is $54. Cycles are calculated daily and are paid weekly. You can cycle up to 250 times per week. Isagenix also offers a holdover volume, which means you will never lose the extra volume, even after a cycle. It is simply “carried over” to the next cycle.
The next rank advancement is Star Consultant. To do this, you must have five personally enrolled Associates at the Consultant level or higher. When you do this, you get a $500 bonus. The next advancement is Executive. You do this by enrolling five Associates on your left leg and five Associates on your right leg, who all become Consultants. If you do this in your first six months you will qualify as a Crystal Executive.
When you become an Executive, you are eligible to receive a 10% matching team bonus. Isagenix pays out 50% on all Business Volume. As you progress through the achievement ranks, you can earn the opportunity to re-generate your business. This means you can start another “leg” in your business.
In summary, the Isagenix compensation plan is very lucrative. You only have to build two sales teams; one on your right side and one of your left side. You get paid on your entire organization. The key to success is to get lots of customers and “balance” your two legs with an equal number of Business Volume.
Once again, Isagenix manufactures wellness, cleansing and skin care products. All of their products are consumable, which means the products are used and reordered, month-after-month. This creates “residual” business for Isagenix Associates. Some of their most popular products include:
SKIN CARE: Isadermix™, Ageless Renewal Serum™, Intensive Renewal Night Cream™, Intensive Microderm™, Moisture Rich Day Cream™, Refreshing Body Wash™.
NUTRITION: IsaKids Essentials™, IsaFruits™, IsaCrunch™, Ionix Supreme™, Isamuna Plus™, IsaOmega Supreme™, Mars Venus Wellness Solutions™,
CLEANSE: Cleanse for Life™, FiberPro™, IsaFlush™, Isagenix Snacks™, IsaDelight™, IsaLean Shake™, IsaLean Soups™, IsaPro™.
Isagenix encourages Associates to “switch stores.” In other words, replace some of your current food items with Isagenix products. By doing so, you can easily afford to use the products, without effecting your budget. This makes sense to me. Why not eat healthier? All products come with a money back guarantee.
Isagenix Business Summary
In my opinion, the Isagenix business is a very good network marketing business opportunity. They have awesome products at great prices. Isagenix has a good reputation. Their leadership team is exceptional. And they are very focused on taking care of their distributors. They offer a sound compensation plan that rewards the people who do produce results.
To succeed in the Isagenix business (or with any other company) you must find lots of retail customers and sponsor lots of distributors. This is not a “get rich quick” or “fly by the night” operation. It is a legitimate business opportunity that takes time, patience, hard work and some money to build.
On a side note, I want to hear your personal Isagenix story! If you have your own Isagenix business or are a happy customer, I want to hear from you. Share your success using the products or building a business by leaving a comment below.
Network Marketing Professional (since 2002)
Author, Blogger, & Entrepreneur
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