Today, I want to do a short post on how to create your own MLM Blog. If you are trying to build your network marketing business online, and you are in it for the LONG HAUL, I cannot think of a better way to grow your business than by blogging. It is not easy. It is not fast. But, if you have a good game plan, are willing to work hard, and stay the course, blogging is quite perhaps your best option to generate endless leads and make multiple streams of income.
Listed below, I’m going to show you the steps to create your own MLM Blog.
Step # 1: Pick a Theme
The first thing you want to do is pick a theme for your blog. Try to pick a very tight, sub-niche. You don’t want a big theme like network marketing. Ideally, you want something geared around “MLM Leads” or “Online MLM” or MLM Blogging Tips” or something else. By picking a sub-niche you will have less competition and you will have better odds at ranking high in the search engines. Also, I would suggest picking a non-network marketing related niche. Ideally, pick a niche geared around your product line.
Step # 2: Pick a Good Domain Name
You want to put a lot of thought into your domain name. Don’t wing it! You will be stuck with this domain name for a long time, so make it count. Try to come up with 10-20 different domain names and get input from others. If possible, avoid hyphens and try to get a dot com domain.
Step # 3: Create Your Site Blue Print
Before you even set your up blog you need to do your site blue print. This is where you do your keyword research and brainstorm at least 500-1000 keywords that you will write about. These will become the topics for content on your blog. If you can’t come up with at least 500 to 1000 words, you need to find another niche. The last thing you want to do is run out of ideas to write about after you’ve only done 50 to 100 posts. Get all of these keywords in an Excel Spreadsheet and try to organize them in a logical way.
Step # 4: Get Hosting
You need hosting. I suggest Host Gator. They are one of the best in the industry. Good hosting shouldn’t cost you more than $10 per month, if that.
Step # 5: Set Up Your Blog Layout
This is the technical side of setting up a blog. I highly recommend you outsource this to someone who knows what they are doing. You can hire someone on Craigslist or elance.com to do this for you. Estimated cost is $200 to $400. Find 3-5 different websites that you like that you can use as a reference for the person creating your blog layout. Be as specific as possible.
You also want to get some input as to what plugins you should use on your blog. Ask a couple other bloggers what plugins they recommend. That will help you get started.
And whatever you do, you should NEVER use a free hosting site. Get a self-hosted blog, not a dot Blogger or dot WordPress blog. You want a blog that you own and have complete control over.
Step # 6: Create Your Initial Pages
Once your layout is done you need to create your initial pages. Ideally, you want a Site Map, a Contact page, an About Me Page, a Privacy/Legal Page and a Welcome Page. Feel free to look at the tabs at the top of this website to see the type of pages I use.
Step # 7: Start Blogging
Your final step is to start blogging. For the first year, you want to blog at least once a day. This will help you build up your content quickly. Once you have a few hundred pages of content, you can set a regular posting schedule, such as 2-3 times a week. When you write, make sure your content is unique and high quality. Don’t do short posts. Try to make each post at least 600 words, if not more. Write for your visitors, not the search engines.
Once you do these steps, you will be in business and your blog will be up and running. Of course, you still have a lot to learn, but you will learn as you go. If you do things right, you can have your blog set-up within a few days and start blogging!
Let me know what you think. Did I miss any steps about how to set up a blog? Leave a comment below to share your thoughts.