Chuck’s MLM Weekly Wisdom # 9 – November 21, 2014

Chuck’s MLM Weekly Wisdom # 9 – November 21, 2014

Dear Network Marketer:

Welcome to today’s training.  Here are a few tips to help you with your network marketing business.

# 1 What You Need to Succeed in MLM – As I see it, there is a formula to success in MLM.  It starts with DESIRE.  Let’s face it; you can’t make anyone WANT to build a successful network marketing business of their own.  Desire comes from within. People either have it or they don’t. Without the desire to succeed in MLM, you won’t make it.  The setbacks and challenges will get you to quit and give up on your dreams.  Assuming you have the burning desire to succeed, you then need to make a long-term commitment to your company.  That means that you need to stick with one company for at least five to ten years, and never look back.  Assuming you are committed, the final step is focus.  That means you develop a strategy or game plan, you need to work your business every single day and you must stay the course UNTIL you succeed.  Without all three of these areas you will never make it to the top of your company.

# 2 People Don’t Join MLM CompaniesPeople join you.  The sooner you realize that the better off you will be.  People “size you up” and ask themselves “is this person worth following?” and “can this person help me become successful?”  Act like a leader at all teams.  Provide value to others.  Know who you are and where you are headed.  Be someone worth joining and people will gladly partner up with you.

# 3 The Power of Belief – There are four things you need to believe in if you want to succeed in MLM.  First of all, you must believe in your company.  You have to have a rock solid belief that your chosen company is a good company and that it will be around for the long haul.  You must also believe in your products.  You must be passionate about the products your company offers.  Third, you must believe in the network marketing industry.  You must believe in the power of network marketing and what it has to offer.  Finally, you must believe in yourself.  You must believe in your abilities, skills, and goals.  Without belief, nothing will work!

# 4 Work On Your Business Rather Than In Your Business – This is a powerful lesson I learned from Michael Gerber in his book “The E-Myth Revisited.”  He claims that most entrepreneurs fail because they spend a large majority of time doing the technical work in their business, rather than spending their time looking for ways to grow their business.  When it comes to network marketing you won’t make any money by cleaning your office, sorting files, watching YouTube videos, etc.  Instead, you want to spend your productive time on money producing activities that actually help you GROW your business.  Those activities include prospecting, showing the plan, following up with people, training your team and getting customers.  Don’t confuse being busy with being productive.

# 5 The Relationship vs. the Sale – Never, ever, jeopardize a relationship with someone to make a quick buck.  Never look at someone as a one-time sale.  Place your relationships above making a sale or sponsoring someone.  You see, you want to look at this business as a long-term project. To succeed, you have to build lots of strong bonds and relationships with others.  Focus on helping people.  Build real friendships with others.  People might join you to make money, but they will stick around because of the relationship they have with you.

# 6 The Power of a Story – We all know that facts tell and stories sell.  One of the best things you can do if you want to achieve long term success in network marketing is come up with a few good stories. Develop a good story about your experience in the business and a story about how the products have helped you.  This is the story you want to share with your prospect.  Of course, these stories must be TRUE.  People will forget the facts and content you share with them, but they will remember your story!  Become a master story teller and your business will grow exponentially.

# 7 Action Cures Fear – I learned this lesson in David Schwarz’s book “The Magic of Thinking Big.”  We all have fears.  Most people let their fears control them.  New distributors fear getting rejected so they don’t pick up the phone and call people.  People fear that they will fail so they never get started.  I learned that it’s much better to let your actions control your emotions rather than letting your emotions control your actions.  Everyone has fear.  However, as you take action and get to work you will quickly discover that the “fear” that you had disappears.

# 8 Business Card Tips – The only purpose of your business card is to get someone else’s business card!  If you’re going to go to networking events and meet new people, I wouldn’t even bring your business card with you.  Instead, I would tell the person I forgot my cards at home.  I would focus on making a positive first impression with the other person by asking lots of questions and listening.  Simply put, I would show a genuine interest in the other person. Finally, I would get the other person’s business card and then follow up with them in a few days.  If you hand out 100 business cards to different people, you might get one person to call you back.  But if you collect 100 business cards you can make 100 phone calls.  See the difference?

# 9 The Best Way to Motivate Others – I have a few tips to share with you about motivating your team.  First of all, motivation is an individual responsibility.  It’s not your job to motivate people on your team.  You are NOT their boss.  What you really want to do is find people who are already self-motivated and work with them.  Another good option is to work in depth and light a fire in the basement, so it naturally motivates everyone above them.  Don’t get in the habit of trying to do more for others than they are willing to do for themselves.  Work with the willing, support everyone, and focus on building your organization many levels deep.

Thanks for reading today’s lesson.  Have a great week!

Chuck Holmes

(352) 503-4816 eastern

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8 thoughts on “Chuck’s MLM Weekly Wisdom # 9 – November 21, 2014

  1. Greg Boudonck

    The more I read your posts Chuck, the more I realize that the story we tell is a huge key to our success in network marketing. We all have stories and in many cases, we think they are not interesting, but to other people, they are.

    I suggest sitting down with a pencil and paper and writing your story out. Explain how you joined your present business; the ups and downs you faced in growing the business; the many people you have met; and any humorous happenings while working on growing your business. You can then explain how your network marketing business has helped you financially (without a get rich hype).

    Many will gain respect for you because you were willing to share your personal story with them.

    1. Diamond Grant

      Good advice Greg. I do think everyone should write out their story. Not only as a tool to use when reaching out to others, but also as a reminder to themselves of how and why they got into the business in the first place. Sometimes we can lose track of the “why” and then we get totally off focus. Every now and then I think it is a good idea to read over our story and refresh our memory as to why we wanted to get involved in the industry so we don’t lose our motivation to keep going.

      1. Greg Boudonck

        The other thing I might mention is that with an exceptionally unique or exciting story, a network marketer could very well publish it as an eBook or even a paperback and make a side income with it. You could provide it for free to prospects, or use it as a tool to use in gaining customers or distributors.

        Just a thought.

        There are many eBook platforms, personally I publish on Amazon Kindle and for paperbacks, a person can self publish through Createspace. All it takes is proper formatting.

        This would be a good way to tell your story without even opening your mouth; just hand people the book.

  2. Diamond Grant

    It is meaningful that you put ‘drive’ at the #1 spot because that is really what will keep you going when nothing else seems to be working out. You have to be willing to press forward when things get tough, when people don’t see your vision, when finances seem tight; it is drive and vision that will carry you. Some people just don’t want it bad enough and so when something small arises they give up and then wonder why things don’t work out for them. My drive to make my business work is what ultimately kept me going and got me to a place of success that I am pleased with.

  3. Greg Boudonck

    When I sold windows, doors and siding years ago, one of the first things I learned was: you don’t sell the product, you sell yourself. People are buying because they like and respect you, not necessarily the product. This thought pattern is also true in network marketing.

    I also like the part about the relationship and the sale. If the choice between losing a relationship to gain a sale comes, I will lose the sale.

    Very good nuggets of MLM wisdom here.


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