Chuck’s MLM Weekly Wisdom # 67
Dear Network Marketer:
Welcome to this week’s edition of Chuck’s MLM Weekly Wisdom. I hope you are happy, healthy and well. Enjoy the training.
# 1 90 Day Challenge
Our next 90 day challenge starts on January 1st. The deadline to register is January 1st. The cost is $100. To learn more about the details, check out this link. This is open to anyone in any network marketing company. This is a supportive group of serious network marketers from different companies. This is a no recruiting zone. Get the details.
# 2 Get a Little Bit Better Every Day
One of my team members recently sent me a copy of the book “The Slight Edge” by Jeff Olson. I will begin reading it next week. One of the major principles in the book is the importance of getting a little bit better every single day. If you can improve slightly every single day, it really adds up and compounds over a period of time. No one starts out as an expert or success, but anyone can make the commitment to keep getting better every day. Do that long enough and you will be amazed at where you end up!
# 3 A Realistic Five Year Plan
One of my favorite books about our industry is the “The Four Year Career” by Richard Bliss Brooke. The major thesis of the book is that any committed part-time network marketer could (not necessarily will) build a successful business that replaces their income in a four or five year period of time.
I believe that is pretty realistic myself. Typically, your first couple years in the business are the hardest while you build your foundation and find your leaders. As you recruit enough people and find your key people, life does get easier for you and your team does start to take on a life of its own.
I believe that if you can consistently recruit just 2-4 new business builders each month, every month, for a period of five years, you can build a dynasty in our industry. If you did that you would personally sponsor 120 to 240 people. I can assure you that you would find your three to five key leaders if you do that.
Keep in mind that Rome wasn’t built in a day. Every deck of cards has four aces and two jokers. You have to get in the trenches, put in the work, and go through the numbers.
Four or five years might sound like a long time right now, but I can assure you that it isn’t very long. The time will go by anyway. Why not stay the course and build it big?
# 4 Your Real Product is People
This is a people business. It’s a business of building strong relationships with people. Don’t get confused and think your products or your business opportunity are what your business is really about. What your business is really about is PEOPLE. That means you need to work on your leadership skills and people skills. This is a volunteer Army. No one has to follow you or listen to you. However, when you build up people, the people will build the business. It really is that simple.
# 5 Celebrate People’s Successes
People love recognition. One key attribute that most top earners have in common is that they do a great job celebrating the successes of people on their team. And no, I am not just talking about rank advancements and major successes. Good leaders find ANYTHING they can recognize their people for, such as setting an appointment, getting a new customer, sponsoring a rep, attending an event, etc. By recognizing this good behavior, the person will do more of it. Get creative. It doesn’t have to cost much money to celebrate people’s successes. You can make certificates. You can send inexpensive gift cards and personalized gifts. You can take someone out for lunch. Just find something that the other person will appreciate and do that.
# 6 The 80-19-1 Formula
This is a concept I learned online a week or two ago. I’m not even sure where I heard it from. The principle states that you should spend 80% of your time prospecting and recruiting, 19% of your time training your team and 1% of your time putting out fires as they arise. Most people in our industry are horrible at managing their time. Keep in mind that prospecting and recruiting are your two most important tasks until you have your key leaders in place. Just because “you work the business” does not mean you are being productive. However many hours you work your business each week, make sure at least 80% of those hours are on prospecting and recruiting. Do that and your business will grow. Don’t do it and you will become a statistic.
# 7 What Is Your Number?
Everyone in our industry has a number. That number is the number of people you need to personally sponsor to become successful in our industry. Your number might be 20. It might be 250. I can assure you that if you stick with it and keep sponsoring people, you will one day reach your number and have a successful business. Don’t compare yourself to others. Everyone has a different number and no one knows what their number will be.
# 8 Creating an Eagle File
I learned this lessons from Dale Calvert. He is one of my most trusted mentors. He talks about creating a list of anyone influential that you meet. Keep this list with you at all times and keep adding names to it. Every few months, send a postcard or do something to stay in touch with your eagle file. You see, many of these folks will become great prospects when the timing is right in their lives. It might not be a great time right now, but if you stay in touch and treat them well, there is a good chance they will eventually join your team. Whenever you go on vacation, go to an event, or travel somewhere nice (because of your MLM Company) send them a postcard from that location.
# 9 A Great Source of Leads
Here is a great source of leads that some people on my team are using. The leads are inexpensive. I should clarify that these are not magic leads or guaranteed leads. Individual results will vary. What I can tell you is that they are affordable and if you call each person with a good script, you SHOULD find a few quality people. The program also offers a two tier affiliate program which allows you to make money referring the leads to others. In addition, anyone you refer who refers people, you also get paid for that. Learn more.
# 10 A Simple Mistake to Avoid at All Costs
I listened to a seven figure earner in a different company talk about the biggest mistake he made in his MLM Career. That mistake was giving away people that he personally sponsored to help encourage duplication in his group. He stacked people and put people under other people hoping that it would motivate them to be successful. What he quickly discovered was that the unproductive people still stayed unproductive, even when he was putting people on their team. Don’t make the same mistake he did (I have made this mistake as well). Keep everyone you personally sponsor on your first level. If you are doing the work, why would you give the people away anyway?
Thanks for checking out this week’s edition of Chuck’s MLM Weekly Wisdom. I hope you are having a happy holiday season. Feel free to give me a call or send me an email if you have questions or need help.
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Chuck HolmesWebmaster, OnlineMLMCommunity.com
Phone: (352) 503-4816
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