How to Be a Better MLM Leader

Today, I’d like to share some practical tips about how to be a better MLM leader. These are real world lessons I have learned from mentors and through trial and error during the past 18+ years in this amazing industry.

Keep in mind this business is ultimately a leadership business. Customers and distributors come and go, but leaders are the ones responsible for the big growth and long-term income.

To attract leaders to your team, you must first BECOME a leader yourself. Don’t worry. There’s hope. No one is born a leader, but anyone can DECIDE to become a leader. It’s your choice!

If you’re trying to be a better MLM leader, the tips listed below are just for you. I hope you will evaluate yourself in each area and identify things you can improve upon. Good luck!How to Be a Better MLM Leader

How to be a Better MLM Leader

Here are a few things you can do to be a better MLM Leader.

# 1: Keep Learning

Work harder on yourself than you do on your business. This is a business of personal development with a compensation plan attached to it.

Your business will only grow as much as you do. Spend minimum 15 to 30-minutes daily on your personal development. Read books, listen to your mentor, and attend events.

Never stop learning. Never think you’ve arrived! Strive to be better tomorrow than you were today. Repeat that process daily until the day you die!

# 2: Lead by Example

Always lead by example and do the things you want your team to do. Never ask your team to work harder than you do.

Be the type of sponsor you wish you had and be the type of person you want to sponsor. Your team is constantly watching you, so set the bar high!

One of the first major steps to branding yourself in multi-level marketing is to be consistent and accountable. In an industry built on trust and relationships, it is important to follow through with something when you say you are going to do it. You want people to see you as someone who is committed to their business. Being branded as a reliable partner is crucial for getting new people to join a team. Many network marketers make it a point to attend all company trainings, participate in conference calls and invite new team members to join them for each of these activities. They often share their personal goals with others to reinforce the importance in achieving them. Being known as a disciplined go-getter earns respect from people who are considering joining your independent team.

Source: Chron

# 3: Stay in Production Mode

Never stop your personal retailing and recruiting. Stay focused on the income producing activities. Never go into management mode, even when you have a big team. Your team is always watching you, so stay in the trenches. If you take your foot off the gas, so will they!

# 4: Encourage Your Team to Learn & Grow

Encourage personal development in your team. One of the best things you can do to help your team is to encourage each person you work with to become the best version of themselves possible. Develop a team reading program. Get people to attend events. Get people to set goals and improve their skills.

# 5: Follow a System

Have a simple system for your team to follow. Great leaders follow a proven, simple system. They have a system for their team. They know the average person needs step-by-step instructions because they have never done this type of business before.

MLM is a business of duplication. Those who’ve already been successful will share their secrets to success, and all you need to do is listen and then do what they tell you. Unfortunately, I wasn’t very coachable in the beginning. I was successful in traditional business and figured I could do the same things and be successful in network marketing. Boy, was I wrong! Because I didn’t listen to my upline leaders, I didn’t make any money at first. Successful MLMers have been there, done that–and have the paycheck to prove it–so be coachable, and duplicate their success.

~ Rod Nichols

# 6: Be Plugged in with Your Successful Upline

Be coachable and plugged in with your plugged in upline. Smart leaders are plugged in with their plugged in upline leader. They do this to learn new skills, to have someone to mastermind with, and to show their team that they are doing the things they want them to do.

# 7: Practice Edification

Use edification whenever possible. Edification is the secret sauce in this business. Edify others whenever possible. Don’t speak badly of your upline, crossline, downline, or other companies in our industry.

“You need to be aware of what others are doing, applaud their efforts, acknowledge their successes, and encourage them in their pursuits. When we all help one another, everybody wins.”

~ Jim Stovall

# 8: Treat Everyone Well

Treat the “little guy” as well as you do the “top earners”. Without the “little guy” there are no top earners. Be nice to people regardless of what they do or don’t do with the business."Network marketing is a leadership business, not sales." ~ Chuck Holmes

# 9: Find Ways to Recognize People

Recognize people, even for the smallest of things. People crave recognition. This is quite perhaps the easiest thing you can do to improve the production in your team and to be a better MLM leader. Have lots of little contests. Send out gifts and awards. Recognize people publicly whenever possible.

I do a rank change in celebration and recognition for my team members. I also call out over the weekend, those who performed well during the week. I recognize their efforts. I use their pictures for a team member shout-out. This makes them feel good and important. Everyone loves being celebrated and recognized. So I take the time to do so for my team.

~ Doris Essiet

# 10: Stay Humble

Keep your ego in check. Never let your success go to your head. Never act as if you are “better” than someone else. Learn from everyone you talk with. Do more listening than talking.

Humility and maturity are synonymous. A dignified person accomplishes much, but brags little. They are secure in their standing without needing to make noise, often treating everyone with tremendous respect, regardless of position.

Source: becomingminimalist

# 11: Don’t Badmouth Others

Never badmouth others or other companies. It just makes you look bad. If you don’t have something nice to say, don’t say anything at all!

# 12: Focus on ONE Company

Stick with one company. Do not promote multiple deals. It makes you look bad. It confuses your team. Focus on one opportunity for the long haul. Plant your flag somewhere and ride it out for the long-term, through the good and bad.

# 13: Attend All Events

Never miss an event. Be the first one to buy a ticket for upcoming events. After you do that, promote these events to your team members. We are an event driven business. The more people you have attending events the more your business will grow.

One key to running a successful network marketing business is ongoing education. You may have great success with a sales strategy, but it doesn’t mean the strategy will always work. You need to keep learning.

You can stay sharp by getting solid education and training straight from the experts at network marketing company events.

Source: Success Factory

# 14: Teach the Basic Skills

Teach SKILLS whenever possible. Yes, motivating your team is also important, but it won’t help much if they don’t have the basic skills they need to succeed.

# 15: Never Use Hype & Pressure

Never use hype or pressure. Remove these two words from your vocabulary. It’s okay to be excited, but keep it contained. Hard selling makes you look bad. Hype makes you look like a sleezy salesperson. Pressure annoys people and gives our entire industry a bad name. Always be a professional.

This is the mistake that you want to avoid at all cost. Never lie about the products or services that you are providing to your prospective clients. Make sure that you are not misleading them in any way when you talk to them about your products or services.

Source: Lead MLM Software

# 16: No Negative Downline

Positive up, negative down. When you are down and frustrated go upline. When you are happy and upbeat, go downline. Never share your problems or frustrations with your team. Why? They already have their own problems they are worried about. Casting your negativity onto them only hurts them. "The speed of the leader is the speed of the team." ~ Popular quote

# 17: Have Weekly Meetings

Do a weekly conference call or webinar for your team. Get your team together at least once a week. This is powerful and effective. Keep your meetings to an hour or less. Do some recognition, product training, and business training. Start and end on time. Have an agenda and follow it.

One of the most valuable results you can get from a meeting is feedback on how to improve for next time. Having pre-established goals allows you to measure how successful your meeting was in achieving what you set out to get done. You should also keep track of who was at the meeting so that you can follow up individually with participants. A meeting is a sales pitch, and some participants might need additional time to commit to closing the deal. If you don’t make subsequent contacts, you might miss out on people who were almost ready to commit at the meeting, but needed to mull it over.

Source: Chron

# 18: Be a Servant Leader

People don’t care how much you know until they know how much you care. Focus on helping others get what they want. Take your eyes off yourself. Put others needs first. As you do that, your business will grow. Plus, you will sleep well at night knowing you treat others well.

Final Thoughts

There you have it folks. These are 18 things you can do to be a better MLM leader. None of this is rocket science. These things are easy to do and easy not to do.

I hope you will follow the advice in this article and become the best MLM leader possible!

What are your thoughts? Do you agree or disagree with me? Leave a comment below to let me know what you think. I look forward to hearing from you.


chuck holmes

Chuck Holmes
Network Marketing Professional & Blogger

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20 thoughts on “How to Be a Better MLM Leader”

  1. What an inspiring article indeed. I believe it resonates with aspiring and successful leaders in every capacity and industry. My favorite two pieces of advice you have given : continue to learn and lead by example. Often when we are in a position of power and influence, we tend to ignore the very basic aspects of personality that others find relatable and inspiring at the same time. It is very easy to be blinded by the influence, but as you rightly put it, staying humble is equally important. It is indeed all about staying relevant and relatable and focus on the collective good..
    This article is a masterpiece. Hope you continue to provide these pieces of inspiration and guidance. More power to you.

  2. I wish I had come across this post long before now. Thanks for this wonderful article. I think working with more than one company makes someone lose focus. I have learned the hard way and I would never repeat my previous mistakes. To be a great leader in this industry, you have to keep learning every day. Learning opens your eyes and your mind to a lot of new things.

  3. All of the aforementioned characteristics in this article are true and essential for one to be a great leader. One characteristic that struck me the most is not just being a good leader but being a servant leader. I believe that if we condition our minds that leading is serving other people, we can exploit our full potentials in our tasks which then will motivate our members to do the same. As a leader, acquiring a vision is important but sharing this vision with their fellow is what’s more important.

    1. Being a servant leader is what separates an average leader from a great leader. Your followers know if you genuinely care about them, or if you don’t. When you place the needs of others above those of your own, magical things happen. Your followers know it and they will often go the extra mile to make you successful, because they know you really care about them.

  4. Thanks again for another powerful article. This one is probably one of my favorites, mostly because it’s so actionable. The tips you shared are easy to implement and maintain, and I have no doubt that they work wonders for helping aspiring MLM leaders like myself improve their leadership skills.

    The tip that resonated with me the most was #14. Despite being simple and a “no brainer”, it’s easy to forget to teach people the basic skills for success and seeing it written in your article was a good reminder.

    I’ll be sure to keep your tips in mind as I continue my journey of transforming into the best MLM leader I can be.

    1. Awesome. Everyone in our industry trying to make the big bucks should place a MAJOR FOCUS on their personal development and leadership skills. That is what pays the big bucks. The good news is no one is born a leader. It simply takes a decision. If you decide you want to be a leader and serve others, you will find a way to make it happen. If not, you won’t.

  5. As someone said, good leaders say “Follow me!”, and bad leaders say “Onwards!”. Leading by example is the most crucial and beneficial thing in this, because your team should look up to you, and if you ask of them things that you yourself can’t or don’t do, that sends a red flag to all others. Looking to better yourself while staying humble is the key here, and encouragement of others, because every team member must believe in themselves, and only then can the whole team excel. Furthermore, on should try to help with the development of those other team members, because the team is as strong as its weakest link.

    1. Yes, as a leader you have to lead from the front. Set the pace. Serve others. Be accessible. Do the things you want others to do. Place other people’s needs first. Most people have no desire to do these things, because they would rather focus on their own needs. That’s why there are so few leaders in the world.

  6. The greatest approach to learn how to lead (in any endeavor) is by reading books on the subject. There are lots of resources available for people who wish to be successful leaders and enhance their leadership skills.

    I began reading Leadership Skills for Dummies, written by two guys called Tarrant and Watkins. There are excellent insights into what makes a great leader and how you can use those abilities in your life

    1. Leaders are readers. That is a fact.

      I encourage everyone who wants to become a leader to read a book a month about leadership, every month, for the rest of their life. By doing so, they can gain an incredible amount of knowledge they can put to use.

      It also helps to have a good mentor, someone you respect and trust, and can learn from their experiences.

  7. Thanks for sharing tips about becoming an MLM leader. Undoubtedly, personal development is so important and I should spend 15-30 minutes on it. I liked the idea where you mentioned to encourage team members. Actually, it is an essential thing to do as attending events and reading programs really helps to improve skills. Furthermore, a proper follow system seems the best step-by-step approach to provide instructions to team members. I think weekly meetings, teaching basic skills, and focusing on one company are the other best approaches. I really appreciate your time and effort to write this article. I’ll definitely follow up!!

    1. Personal development, attending events, and mentoring your team members; you hit the nail on the head. That’s something all great leaders in our industry do.

      What’s great is anyone can become a leader. But it does require a CHOICE. It never happens by accident. You must CHOOSE to stand out in the crowd and do what most people are not willing to do.

  8. This article is the ultimate guide to being a good MLM leader. One of the best points made in this article is to keep learning and that your business can only grow as much as you can. That is a valuable lesson that is key to any business and we can always grow and learn more. Being respectful and treating others well is one of the best ways a company can succeed because when the customer sees you are an honest and respectful company they will want to support you and your business.

    1. I was taught that an organization is a reflection of its leader, for better or worse. As a leader, it’s your responsibility to set the bar high and be the best you possible. Personal development is the only way to make this happen. Start learning, keep learning, and never stop.

  9. I agree with Melvin’s comment above, you are one of the best! Your list on how to be a better MLM leader was so thorough. My favorite piece of advice you wrote was, be plugged in to your successful upline. I think this is so important. If they are doing a call, or have a contest they are running you should be there! I cannot begin to explain all the great training I have received from just putting myself out there with my upline. Also, I am a big proponent on focusing on only one company. I do not like it when I see friends posting about multiple businesses.

    1. Thanks for the kinds words. I’ve been blessed to have some tremendous mentors myself. My primary goal is to pay it forward and share with others what I learned from them.

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