Being a lone wolf in network marketing is a big mistake. I see it happen everyday. People try to do everything on their own, either out of ignorance or pride. Heck, sometimes I am even guilty of violating this rule myself.
You see, network marketing is a team sport! It’s nothing like traditional business. In this industry you aren’t competing against anyone. If you have some wits, you will collaborate with successful distributors in your upline, cross-line, and downline so you can work smart. Many of these folks are a tremendous source of wisdom and experience.
Your upline is your FREE BUSINESS COACH. They have a vested interest in helping you succeed. If you make money, so will they. As a result, they want to help you. All you have to do is ask.
Unless you are the master distributor for your company, someone in your upline is a wealth of knowledge, and would be a tremendous resource for you to partner up with. It might not be your sponsor, or immediate upline, but I can assure you that if you keep calling upline you will eventually find SOMEONE who knows what they are doing, who will help you.
Whatever you do, don’t think you have to figure everything out on your own. Every “great” idea that you have has been thought of before. Trust me. Your upline is a great resource to validate your ideas before you end up wasting time and money on something that does not work.
Reasons Not to Be a Lone Wolf
Why shouldn’t you be a lone wolf? First off, you don’t know what you don’t know. If you are new to the industry and don’t have a strong background in leadership, people skills, sales, marketing, prospecting, lead generation, and running a business, you’re going to spin your wheels until you learn what you are doing. A good upline can shorten your learning curve.
Another reason not to be a lone wolf is CREDIBILITY. You see, most new distributors don’t have much credibility with the people that they know. However, if you let your upline share the same information with your warm market, there is a good chance those people will listen to them. When you have someone in your upline with a proven track record and financial success, they are a great person to get in front of your prospects.
Another reason not to be a lone wolf is SUPPORT. If you’re new to the business, you will get discouraged at times. Heck, I’ve been in the industry 13 years and I still get discouraged at times. Your upline is a great support system, if you let them be. Whenever you are feeling sad, down or depressed about your business you can give them a call and get some encouragement.
In addition, your upline can train you. Once again, trying to figure out everything on your own is a big mistake. You can take their experience, knowledge, systems and tools and get started right. Within six to twelve months, you can learn just about everything you need to know to be successful in network marketing. If you were left up to your own vices to figure everything out, it would take MUCH longer than that.
Ways to Leverage Your Upline
There are many ways to leverage your upline. Here are a few things I can think of:
- Closing prospects
- Assisting with presentations
- Leading meetings
- Hosting weekly training
- Helping your new team members get started right
- Answering questions
- Providing encouragement and support
- Product education
- Business planning
- Prospecting and lead generation ideas
- Vetting ideas
- And much more!
Once again, trying to figure out all of these things on your own would require a huge learning curve.
The bottom line is that it is foolish to be a lone wolf in network marketing and try to do everything on your own. Your sponsor and/or successful upline are a tremendous wealth of knowledge and support. To get their help, all you have to do is ask. After all, they have a vested interest in helping you succeed.
What are your thoughts about being a lone wolf in the network marketing industry? Leave a comment below to let me know what you think. I look forward to hearing from you.